Brandwave

How popular isShipStation in search?

In September 2026, there were an estimated 74.2K branded searches for ShipStation worldwide which is down 32.9% over the last 12 months. ShipStation holds 82.1% estimated Share of Search among ecommerce shipping software worldwide and is ranked 1st of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. ShipStation82.1%
  2. eShip9%
  3. Sendle9%
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Which ecommerce shipping software compete with ShipStation?

ShipStation against ecommerce shipping software worldwide, by month

Share of Search by month for ShipStation, eShip, Sendle. The figures are in the table below the chart.

View monthly share of search table
MonthShipStationeShipSendle
Oct 202561.7%4.5%33.8%
Nov 202561.4%5.4%33.1%
Dec 202556.9%5.1%38%
Jan 202647.9%4.3%47.8%
Feb 202678.6%5.7%15.7%
Mar 202680.4%6.9%12.6%
Apr 202681.8%6.5%11.8%
May 202683%6.8%10.2%
Jun 202683.4%7.5%9.1%
Jul 202683.5%7.4%9.1%
Aug 202680.6%8.7%10.6%
Sep 202682.1%9%9%
  1. Held 1st. 74.2K estimated branded searches, -1.1% vs prior month. Share +1.4 points.

  2. 2.eShip

    9%

    Moved from 3rd to 2nd. 8.1K estimated branded searches, 0% vs prior month. Share +0.3 points.

  3. 3.Sendle

    9%

    Moved from 2nd to 3rd. 8.1K estimated branded searches, -18.2% vs prior month. Share -1.7 points.

Compare search popularity between ShipStation and its closest rivals

How has branded search demand for ShipStation changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for ShipStation worldwide fell from 111K to 74.2K.
  • Across the 12 months ending September 2026, ShipStation’s estimated Share of Search among ecommerce shipping software worldwide increased from 61.7% to 82.1%.
  • Across the 12 months ending September 2026, ShipStation’s estimated Share of Search among ecommerce shipping software worldwide peaked at 83.5% in July 2026 and was lowest at 47.9% in January 2026.

How did search popularity change for ecommerce shipping software worldwide in September 2026?

  1. In September 2026, ShipStation gained estimated Share of Search among ecommerce shipping software worldwide, from 80.6% to 82.1%.

  2. In September 2026, Sendle lost estimated Share of Search among ecommerce shipping software worldwide, from 10.6% to 9%.

  3. In September 2026, eShip rose from 3rd to 2nd among ecommerce shipping software worldwide.

Where does ShipStation compete?

ShipStation is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Ecommerce shipping platforms3rd of 54.6%Show ranking
Shipping label platforms3rd of 54.7%Show ranking
Ecommerce shipping software1st of 382.1%Shown above

How is ShipStation measured?

Brandwave collects information about searches that people make online using ShipStation’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

2 branded search terms

  • shipstation
  • shipstation shipping calculator

Do you work for ShipStation? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is ShipStation your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.