Brandwave

How popular isShippo in search?

In August 2026, there were an estimated 14.5K branded searches for Shippo worldwide which is up 8.2% over the last 11 months. Shippo holds 7.4% estimated Share of Search among ecommerce shipping platforms worldwide and is ranked 5th of 5 competitors for search popularity. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. ShipStation38.5%
  2. Sendcloud25.4%
  3. Pirate Ship16.9%
  4. Easyship11.8%
  5. Shippo7.4%
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Which ecommerce shipping platforms compete with Shippo?

Shippo against ecommerce shipping platforms worldwide, by month

Share of Search by month for ShipStation, Sendcloud, Pirate Ship, Easyship, Shippo. The figures are in the table below the chart.

View monthly share of search table
MonthShipStationSendcloudPirate ShipEasyshipShippo
Oct 202545.7%25%12.2%11.4%5.5%
Nov 202540.5%26.7%14.5%12.2%6%
Dec 202539.1%26.1%15.9%11.7%7.2%
Jan 202640.8%27.3%13.6%12.2%6.2%
Feb 202644%24.1%14.7%10.8%6.5%
Mar 202641.1%26.5%13.2%11.9%7.3%
Apr 202643.5%25.7%15.4%9.5%5.9%
May 202645.9%23.1%14%10.5%6.5%
Jun 202641.5%27.7%13.8%10.6%6.4%
Jul 202640.9%27.3%14.8%10.7%6.3%
Aug 202638.5%25.4%16.9%11.8%7.4%
Sep 2026—————
  1. held 1st · 75K estimated branded searches · -17.5% vs prior month · -2.4 points

  2. 2.Sendcloud

    25.4%

    held 2nd · 49.5K estimated branded searches · -18.2% vs prior month · -1.8 points

  3. held 3rd · 32.9K estimated branded searches · 0% vs prior month · +2.1 points

  4. 4.Easyship

    11.8%

    held 4th · 22.9K estimated branded searches · -3.7% vs prior month · +1 points

  5. 5.Shippo

    7.4%

    held 5th · 14.5K estimated branded searches · +3.6% vs prior month · +1.1 points

Compare search popularity between Shippo and its closest rivals

How has branded search demand for Shippo changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Shippo worldwide rose from 13.4K to 14.5K.
  • Across the 11 months ending August 2026, Shippo’s estimated Share of Search among ecommerce shipping platforms worldwide increased from 5.5% to 7.4%.

How did search popularity change for ecommerce shipping platforms worldwide in August 2026?

  1. In August 2026, Pirate Ship gained estimated Share of Search among ecommerce shipping platforms worldwide, from 14.8% to 16.9%.

  2. In August 2026, Shippo gained estimated Share of Search among ecommerce shipping platforms worldwide, from 6.3% to 7.4%.

  3. In August 2026, Easyship gained estimated Share of Search among ecommerce shipping platforms worldwide, from 10.7% to 11.8%.

  4. In August 2026, ShipStation lost estimated Share of Search among ecommerce shipping platforms worldwide, from 40.9% to 38.5%.

  5. In August 2026, Sendcloud lost estimated Share of Search among ecommerce shipping platforms worldwide, from 27.3% to 25.4%.

How is Shippo measured?

Brandwave collects information about searches that people make online using Shippo’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

2 branded search terms

  • goshippo
  • shippo shipping

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How the Brand Demand Index is measured

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Is Shippo your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.