How popular isRuggable in search?
In September 2026, there were an estimated 547K branded searches for Ruggable worldwide which is down 22.9% over the last 12 months. Ruggable holds 57.5% estimated Share of Search among washable rug brands worldwide and is ranked 1st of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
Ruggable57.5%
Rugs USA21.1%
Tumble11.9%
Revival7.9%
Miss Amara1.6%
My Magic Carpet0.08%
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Where does Ruggable compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Washable rug brands | 1st of 6 | 57.5% | Shown below |
| Stair runner brands | 1st of 3 | 68.6% | Show ranking |
Which washable rug brands compete with Ruggable?
Share of Search by month for Ruggable, Rugs USA, Tumble, Revival. The figures are in the table below the chart.
View monthly share of search table
| Month | Ruggable | Rugs USA | Tumble | Revival | Miss Amara | My Magic Carpet |
|---|---|---|---|---|---|---|
| Oct 2025 | 68.5% | 15.9% | 7.5% | 5.9% | 2.1% | 0.05% |
| Nov 2025 | 64.5% | 15.5% | 10.8% | 7.1% | 2.1% | 0.05% |
| Dec 2025 | 68.4% | 16.1% | 9.1% | 4.9% | 1.4% | 0.05% |
| Jan 2026 | 64% | 18.4% | 10.4% | 5.6% | 1.4% | 0.21% |
| Feb 2026 | 63.2% | 18.7% | 10.7% | 5.7% | 1.4% | 0.3% |
| Mar 2026 | 62% | 18.6% | 10.7% | 6.9% | 1.7% | 0.16% |
| Apr 2026 | 62% | 18.5% | 10.8% | 6.9% | 1.7% | 0.25% |
| May 2026 | 59.5% | 20.6% | 12.1% | 6.3% | 1.5% | 0.05% |
| Jun 2026 | 65.1% | 18.4% | 8.8% | 5.6% | 2% | 0.03% |
| Jul 2026 | 61.2% | 20.8% | 9.9% | 6.4% | 1.5% | 0.05% |
| Aug 2026 | 58.5% | 20.5% | 11.8% | 7.7% | 1.5% | 0.14% |
| Sep 2026 | 57.5% | 21.1% | 11.9% | 7.9% | 1.6% | 0.08% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 57.5% | 547K | -4.6% | -1 points | |
| 2, held 2nd | 21.1% | 201K | 0% | +0.6 points | |
| 3, held 3rd | 11.9% | 114K | -1.6% | +0.2 points | |
| 4, held 4th | 7.9% | 75K | -0.4% | +0.2 points | |
| 5, held 5th | 1.6% | 14.8K | 0% | 0 points | |
| 6, held 6th | 0.08% | 760 | -45.3% | -0.1 points |
1.
Ruggable57.5%
Held 1st. 547K estimated branded searches, -4.6% vs prior month. Share -1 points.
2.
Rugs USA21.1%
Held 2nd. 201K estimated branded searches, 0% vs prior month. Share +0.6 points.
3.
Tumble11.9%
Held 3rd. 114K estimated branded searches, -1.6% vs prior month. Share +0.2 points.
4.
Revival7.9%
Held 4th. 75K estimated branded searches, -0.4% vs prior month. Share +0.2 points.
1.6%
Held 5th. 14.8K estimated branded searches, 0% vs prior month. Share 0 points.
0.08%
Held 6th. 760 estimated branded searches, -45.3% vs prior month. Share -0.1 points.
Compare search popularity between Ruggable and its closest rivals
Every comparison with Ruggable
7 comparisons
How has branded search demand for Ruggable changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Ruggable worldwide fell from 710K to 547K.
- Across the 12 months ending September 2026, Ruggable’s estimated Share of Search among washable rug brands worldwide decreased from 68.5% to 57.5%.
How did search popularity change for washable rug brands worldwide in September 2026?
6 changes

In September 2026, Rugs USA gained estimated Share of Search among washable rug brands worldwide, from 20.5% to 21.1%.

In September 2026, Ruggable lost estimated Share of Search among washable rug brands worldwide, from 58.5% to 57.5%.

Tumble’s estimated Share of Search among washable rug brands worldwide has gained ground for 3 months in a row, from 8.8% to 11.9% in September 2026.

Revival’s estimated Share of Search among washable rug brands worldwide has gained ground for 3 months in a row, from 5.6% to 7.9% in September 2026.

Estimated monthly branded searches for My Magic Carpet worldwide rose 49% over 12 measured months, from 510 to 760 in September 2026.

Estimated monthly branded searches for Miss Amara worldwide fell 33.3% over 12 measured months, from 22.2K to 14.8K in September 2026.
How is Ruggable measured?
Brandwave collects information about searches that people make online using Ruggable’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
5 branded search terms
- ruggable
- ruggable rugs
- ruggable washable rugs
- rugs ruggable
- washable rugs ruggable
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Is Ruggable your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.