Brandwave

How popular isRuggable in search?

In September 2026, there were an estimated 547K branded searches for Ruggable worldwide which is down 22.9% over the last 12 months. Ruggable holds 57.5% estimated Share of Search among washable rug brands worldwide and is ranked 1st of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Ruggable57.5%
  2. Rugs USA21.1%
  3. Tumble11.9%
  4. Revival7.9%
  5. Miss Amara1.6%
  6. My Magic Carpet0.08%
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Where does Ruggable compete?

Ruggable is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Washable rug brands1st of 657.5%Shown below
Stair runner brands1st of 368.6%Show ranking

Which washable rug brands compete with Ruggable?

Ruggable against washable rug brands worldwide, by month

Share of Search by month for Ruggable, Rugs USA, Tumble, Revival. The figures are in the table below the chart.

View monthly share of search table
MonthRuggableRugs USATumbleRevivalMiss AmaraMy Magic Carpet
Oct 202568.5%15.9%7.5%5.9%2.1%0.05%
Nov 202564.5%15.5%10.8%7.1%2.1%0.05%
Dec 202568.4%16.1%9.1%4.9%1.4%0.05%
Jan 202664%18.4%10.4%5.6%1.4%0.21%
Feb 202663.2%18.7%10.7%5.7%1.4%0.3%
Mar 202662%18.6%10.7%6.9%1.7%0.16%
Apr 202662%18.5%10.8%6.9%1.7%0.25%
May 202659.5%20.6%12.1%6.3%1.5%0.05%
Jun 202665.1%18.4%8.8%5.6%2%0.03%
Jul 202661.2%20.8%9.9%6.4%1.5%0.05%
Aug 202658.5%20.5%11.8%7.7%1.5%0.14%
Sep 202657.5%21.1%11.9%7.9%1.6%0.08%
  1. 1.Ruggable

    57.5%

    Held 1st. 547K estimated branded searches, -4.6% vs prior month. Share -1 points.

  2. 2.Rugs USA

    21.1%

    Held 2nd. 201K estimated branded searches, 0% vs prior month. Share +0.6 points.

  3. 3.Tumble

    11.9%

    Held 3rd. 114K estimated branded searches, -1.6% vs prior month. Share +0.2 points.

  4. 4.Revival

    7.9%

    Held 4th. 75K estimated branded searches, -0.4% vs prior month. Share +0.2 points.

  5. Held 5th. 14.8K estimated branded searches, 0% vs prior month. Share 0 points.

  6. Held 6th. 760 estimated branded searches, -45.3% vs prior month. Share -0.1 points.

Compare search popularity between Ruggable and its closest rivals

How has branded search demand for Ruggable changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Ruggable worldwide fell from 710K to 547K.
  • Across the 12 months ending September 2026, Ruggable’s estimated Share of Search among washable rug brands worldwide decreased from 68.5% to 57.5%.

How did search popularity change for washable rug brands worldwide in September 2026?

  1. In September 2026, Rugs USA gained estimated Share of Search among washable rug brands worldwide, from 20.5% to 21.1%.

  2. In September 2026, Ruggable lost estimated Share of Search among washable rug brands worldwide, from 58.5% to 57.5%.

  3. Tumble’s estimated Share of Search among washable rug brands worldwide has gained ground for 3 months in a row, from 8.8% to 11.9% in September 2026.

  4. Revival’s estimated Share of Search among washable rug brands worldwide has gained ground for 3 months in a row, from 5.6% to 7.9% in September 2026.

  5. Estimated monthly branded searches for My Magic Carpet worldwide rose 49% over 12 measured months, from 510 to 760 in September 2026.

  6. Estimated monthly branded searches for Miss Amara worldwide fell 33.3% over 12 measured months, from 22.2K to 14.8K in September 2026.

How is Ruggable measured?

Brandwave collects information about searches that people make online using Ruggable’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

5 branded search terms

  • ruggable
  • ruggable rugs
  • ruggable washable rugs
  • rugs ruggable
  • washable rugs ruggable

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How the Brand Demand Index is measured

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