Brandwave

How popular isremove.bg in search?

In September 2026, there were an estimated 16.8M branded searches for remove.bg worldwide which is down 33.5% over the last 12 months. remove.bg holds 8.1% estimated Share of Search among AI image editing tools worldwide and is ranked 2nd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Canva90.4%
  2. remove.bg8.1%
  3. Picsart0.86%
  4. Photoroom0.48%
  5. Pixelcut0.18%
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Where does remove.bg compete?

remove.bg is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
AI image editing tools2nd of 58.1%Shown below
Background removal tools1st of 592%Show ranking
AI background removers1st of 492.3%Show ranking

Which AI image editing tools compete with remove.bg?

remove.bg against AI image editing tools worldwide, by month

Share of Search by month for Canva, remove.bg. The figures are in the table below the chart.

View monthly share of search table
MonthCanvaremove.bgPicsartPhotoroomPixelcut
Oct 202588.7%9.8%0.82%0.47%0.26%
Nov 202586.5%11.6%1%0.56%0.31%
Dec 202586.2%11.6%1.2%0.56%0.38%
Jan 202688.4%9.7%1%0.57%0.32%
Feb 202688.6%9.7%0.97%0.47%0.26%
Mar 202688.4%9.8%1%0.57%0.21%
Apr 202688.4%9.7%1.2%0.57%0.17%
May 202688.4%9.7%1.1%0.57%0.17%
Jun 202686.3%11.5%1.3%0.68%0.2%
Jul 202684%13.5%1.5%0.8%0.24%
Aug 202686.4%11.5%1.3%0.56%0.25%
Sep 202690.4%8.1%0.86%0.48%0.18%

  1. 1.Canva

    90.4%

    Held 1st. 188M estimated branded searches, +21.8% vs prior month. Share +4 points.

  2. 2.remove.bg

    8.1%

    Held 2nd. 16.8M estimated branded searches, -18.4% vs prior month. Share -3.4 points.

  3. 3.Picsart

    0.86%

    Held 3rd. 1.8M estimated branded searches, -20% vs prior month. Share -0.4 points.

  4. 4.Photoroom

    0.48%

    Held 4th. 1M estimated branded searches, 0% vs prior month. Share -0.1 points.

  5. 5.Pixelcut

    0.18%

    Held 5th. 368K estimated branded searches, -18.2% vs prior month. Share -0.1 points.

Compare search popularity between remove.bg and its closest rivals

Every comparison with remove.bg

How has branded search demand for remove.bg changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for remove.bg worldwide fell from 25.4M to 16.8M.
  • Across the 12 months ending September 2026, remove.bg’s estimated Share of Search among AI image editing tools worldwide decreased from 9.8% to 8.1%.
  • Across the 12 months ending September 2026, remove.bg’s estimated Share of Search among AI image editing tools worldwide peaked at 13.5% in July 2026 and was lowest at 8.1% in September 2026.

How did search popularity change for AI image editing tools worldwide in September 2026?

  1. In September 2026, Canva gained estimated Share of Search among AI image editing tools worldwide, from 86.4% to 90.4%.

  2. In September 2026, remove.bg lost estimated Share of Search among AI image editing tools worldwide, from 11.5% to 8.1%.

  3. Estimated monthly branded searches for Pixelcut worldwide fell 45.3% over 12 measured months, from 673K to 368K in September 2026.

  4. Estimated monthly branded searches for Photoroom worldwide fell 18% over 12 measured months, from 1.2M to 1M in September 2026.

  5. Estimated monthly branded searches for Picsart worldwide fell 15% over 12 measured months, from 2.1M to 1.8M in September 2026.

How is remove.bg measured?

Brandwave collects information about searches that people make online using remove.bg’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

2 branded search terms

  • remove bg
  • removebg

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How the Brand Demand Index is measured

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