Brandwave

How popular isREGO-FIX?

In September 2026, people searched for REGO-FIX by name about 6,600 times worldwide, about the same as the previous year. These searches made up 0.39% of all global router collet brand searches, placing REGO-FIX third out of six brands. When we asked both ChatGPT and Google AI Overviews about router collet brands, REGO-FIX appeared in two of the five answers and was the fourth most recommended of the six.

Search and AI answers in September 2026

REGO-FIX is the third most searched of 6 competitors and the fourth most recommended in AI answers.

  1. MakitaShare of searches 59.5%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
  2. DeWaltShare of searches 39.9%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
  3. REGO-FIXShare of searches 0.39%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
  4. CMT Orange ToolsShare of searches 0.26%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th
  5. BoschShare of searches 0.01%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd

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Top router collet brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, REGO-FIX was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. REGO-FIX is the fourth most recommended of the six.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Makita1st
  2. Bosch2nd
  3. DeWalt3rd
  4. REGO-FIX4th
  5. CMT Orange Tools5th
  6. PreciseBits6th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Makita4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • DeWalt4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Bosch4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • REGO-FIX2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • CMT Orange Tools2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • PreciseBits2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about router collet brands

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which router collet brands compete with REGO-FIX?

REGO-FIX against router collet brands worldwide, by month

Share of searches by month for Makita, DeWalt, REGO-FIX. The figures are in the table below the chart.

View monthly share of searches table
MonthMakitaDeWaltREGO-FIXCMT Orange ToolsBoschPreciseBits
Oct 202567.2%32.2%0.32%0.21%0.01%<0.01%
Nov 202563.2%36.3%0.29%0.19%0.01%<0.01%
Dec 202558.7%40.8%0.27%0.22%0.02%<0.01%
Jan 202658.9%40.4%0.4%0.26%0.02%<0.01%
Feb 202658.4%40.9%0.4%0.27%0.02%<0.01%
Mar 202662.8%36.5%0.44%0.24%0.02%<0.01%
Apr 202658.9%40.4%0.4%0.26%0.02%<0.01%
May 202659.2%40.1%0.39%0.26%0.02%<0.01%
Jun 202659.2%40.1%0.39%0.21%0.01%<0.01%
Jul 202659.2%40.1%0.48%0.26%0.02%<0.01%
Aug 202659.2%40.1%0.39%0.26%0.01%<0.01%
Sep 202659.5%39.9%0.39%0.26%0.01%<0.01%

  1. 1.Makita

    59.5%

    Held 1st. 1M estimated branded searches, +1.1% vs prior month. Share +0.3 points.

  2. 2.DeWalt

    39.9%

    Held 2nd. 673K estimated branded searches, 0% vs prior month. Share -0.3 points.

  3. 3.REGO-FIX

    0.39%

    Held 3rd. 6.6K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.CMT Orange Tools

    0.26%

    Held 4th. 4.4K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Bosch

    0.01%

    Held 5th. 170 estimated branded searches, -19% vs prior month. Share 0 points.

  6. 6.PreciseBits

    <0.01%

    Held 6th. 50 estimated branded searches, +25% vs prior month. Share 0 points.

Compare popularity between REGO-FIX and its closest rivals

Every comparison with REGO-FIX

4 comparisons

How has branded search demand for REGO-FIX changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for REGO-FIX worldwide held steady at 6.6K.
  • Across the 12 months ending September 2026, REGO-FIX’s share of searches among router collet brands worldwide held steady, from 0.32% to 0.39%.

How did search popularity change for router collet brands worldwide in September 2026?

3 changes

  1. Estimated monthly branded searches for PreciseBits worldwide rose 25% over 12 measured months, from 40 to 50 in September 2026.

  2. Estimated monthly branded searches for Bosch worldwide fell 34.6% over 12 measured months, from 260 to 170 in September 2026.

  3. Estimated monthly branded searches for Makita worldwide fell 28.5% over 12 measured months, from 1.4M to 1M in September 2026.

How are REGO-FIX’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using REGO-FIX’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • rego fix

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How the Brand Demand Index is measured

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