Brandwave

How popular isPhotoroom in search?

In September 2026, there were an estimated 1M branded searches for Photoroom worldwide which is down 18.2% over the last 12 months. Photoroom holds 5.5% estimated Share of Search among background removal tools worldwide and is ranked 2nd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. remove.bg92%
  2. Photoroom5.5%
  3. Pixelcut2%
  4. Clipdrop0.33%
  5. Slazzer0.16%
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Which background removal tools compete with Photoroom?

Photoroom against background removal tools worldwide, by month

Share of Search by month for remove.bg, Photoroom, Pixelcut. The figures are in the table below the chart.

View monthly share of search table
Monthremove.bgPhotoroomPixelcutClipdropSlazzer
Oct 202592.5%4.5%2.5%0.4%0.16%
Nov 202592.6%4.5%2.5%0.33%0.16%
Dec 202592%4.4%3%0.4%0.19%
Jan 202691.1%5.4%3%0.4%0.19%
Feb 202692.6%4.5%2.5%0.33%0.16%
Mar 202691.9%5.4%2%0.59%0.15%
Apr 202692.3%5.4%1.6%0.49%0.16%
May 202692.4%5.4%1.6%0.4%0.18%
Jun 202692.4%5.4%1.6%0.33%0.13%
Jul 202692.4%5.5%1.6%0.33%0.11%
Aug 202693%4.5%2%0.33%0.11%
Sep 202692%5.5%2%0.33%0.16%

  1. 1.remove.bg

    92%

    Held 1st. 16.8M estimated branded searches, -18.4% vs prior month. Share -1 points.

  2. 2.Photoroom

    5.5%

    Held 2nd. 1M estimated branded searches, 0% vs prior month. Share +1 points.

  3. 3.Pixelcut

    2%

    Held 3rd. 368K estimated branded searches, -18.2% vs prior month. Share 0 points.

  4. 4.Clipdrop

    0.33%

    Held 4th. 60.5K estimated branded searches, -18.2% vs prior month. Share 0 points.

  5. 5.Slazzer

    0.16%

    Held 5th. 29.5K estimated branded searches, +22.4% vs prior month. Share +0.1 points.

Compare search popularity between Photoroom and its closest rivals

Every comparison with Photoroom

How has branded search demand for Photoroom changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Photoroom worldwide fell from 1.2M to 1M.
  • Across the 12 months ending September 2026, Photoroom’s estimated Share of Search among background removal tools worldwide increased from 4.5% to 5.5%.
  • Across the 12 months ending September 2026, Photoroom’s estimated Share of Search among background removal tools worldwide peaked at 5.5% in September 2026 and was lowest at 4.4% in December 2025.

How did search popularity change for background removal tools worldwide in September 2026?

  1. In September 2026, Photoroom gained estimated Share of Search among background removal tools worldwide, from 4.5% to 5.5%.

  2. In September 2026, remove.bg lost estimated Share of Search among background removal tools worldwide, from 93% to 92%.

  3. Estimated monthly branded searches for Pixelcut worldwide fell 45.3% over 12 measured months, from 673K to 368K in September 2026.

  4. Estimated monthly branded searches for Clipdrop worldwide fell 45% over 12 measured months, from 110K to 60.5K in September 2026.

  5. Estimated monthly branded searches for Slazzer worldwide fell 32% over 12 measured months, from 43.4K to 29.5K in September 2026.

Where does Photoroom compete?

Photoroom is ranked in four competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
AI image editing tools4th of 50.48%Show ranking
AI product photography tools2nd of 52.1%Show ranking
Background removal tools2nd of 55.5%Shown above
AI background removers2nd of 45.5%Show ranking

How is Photoroom measured?

Brandwave collects information about searches that people make online using Photoroom’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

6 branded search terms

  • app photoroom
  • photoroom
  • photoroom app
  • photoroom product photography
  • photoroom software
  • photoroom web

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How the Brand Demand Index is measured

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