Brandwave

How popular isPhotoroom in search?

In August 2026, there were an estimated 1M branded searches for Photoroom worldwide which is down 18% over the last 11 months. Photoroom holds 4.7% estimated Share of Search among AI background removers worldwide and is ranked 2nd of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. remove.bg93.3%
  2. Photoroom4.7%
  3. Pixelcut1.9%
  4. Slazzer0.1%
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Which AI background removers compete with Photoroom?

Photoroom against AI background removers worldwide, by month

Share of Search by month for remove.bg, Photoroom. The figures are in the table below the chart.

View monthly share of search table
Monthremove.bgPhotoroomPixelcutSlazzer
Oct 202592.4%4.6%2.8%0.15%
Nov 202592.4%4.6%2.8%0.15%
Dec 202591.7%4.6%3.5%0.18%
Jan 202690.7%5.5%3.6%0.18%
Feb 202692.3%4.6%3%0.15%
Mar 202691.8%5.6%2.4%0.15%
Apr 202692.3%5.6%1.9%0.15%
May 202692.3%5.6%1.9%0.15%
Jun 202692.3%5.6%1.9%0.12%
Jul 202692.4%5.6%1.9%0.1%
Aug 202693.3%4.7%1.9%0.1%
Sep 2026————
  1. 1.remove.bg

    93.3%

    Held 1st. 20.4M estimated branded searches, 0% vs prior month. Share +0.9 points.

  2. 2.Photoroom

    4.7%

    Held 2nd. 1M estimated branded searches, -17.8% vs prior month. Share -1 points.

  3. 3.Pixelcut

    1.9%

    Held 3rd. 418K estimated branded searches, -0.03% vs prior month. Share 0 points.

  4. 4.Slazzer

    0.1%

    Held 4th. 22.2K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Photoroom and its closest rivals

How has branded search demand for Photoroom changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Photoroom worldwide fell from 1.2M to 1M.
  • Across the 11 months ending August 2026, Photoroom’s estimated Share of Search among AI background removers worldwide peaked at 5.6% in June 2026 and was lowest at 4.6% in December 2025.

How did search popularity change for AI background removers worldwide in August 2026?

  1. In August 2026, remove.bg gained estimated Share of Search among AI background removers worldwide, from 92.4% to 93.3%.

  2. In August 2026, Photoroom lost estimated Share of Search among AI background removers worldwide, from 5.6% to 4.7%.

  3. Estimated monthly branded searches for Pixelcut worldwide fell 45.3% over 11 measured months, from 764K to 418K in August 2026.

  4. Estimated monthly branded searches for Slazzer worldwide fell 45.2% over 11 measured months, from 40.5K to 22.2K in August 2026.

Where does Photoroom compete?

Photoroom is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
AI image editing tools4th of 50.55%Show ranking
AI background removers2nd of 44.7%Shown above
AI product photography tools1st of 561.3%Show ranking

How is Photoroom measured?

Brandwave collects information about searches that people make online using Photoroom’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

8 branded search terms

  • app photoroom
  • photoroom
  • photoroom app
  • photoroom com
  • photoroom online
  • photoroom product photography
  • photoroom software
  • photoroom web

Do you work for Photoroom? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Photoroom your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.