Brandwave

How popular isPenzu in search?

In August 2026, there were an estimated 33.1K branded searches for Penzu worldwide which held steady over the last 11 months. Penzu holds 15.1% estimated Share of Search among journaling apps worldwide and is ranked 2nd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Day One78.2%
  2. Penzu15.1%
  3. Diarium3.7%
  4. Reflectly3%
  5. Journey0.03%
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Which journaling apps compete with Penzu?

Penzu against journaling apps worldwide, by month

Share of Search by month for Day One, Penzu, Diarium, Reflectly. The figures are in the table below the chart.

View monthly share of search table
MonthDay OnePenzuDiariumReflectlyJourney
Oct 202570.6%20%6%3.3%0.07%
Nov 202576%17.9%3.6%2.4%0.04%
Dec 202574.7%17.3%5.2%2.8%0.04%
Jan 202671.7%20%6%2.2%0.06%
Feb 202672.2%20.5%5%2.2%0.06%
Mar 202678.5%15%4.5%2%0.04%
Apr 202674.7%17.3%5.2%2.8%0.04%
May 202688.9%7.9%1.9%1.3%0.01%
Jun 202677%14.9%3.6%4.4%0.04%
Jul 202677.2%14.8%4.4%3.6%0.03%
Aug 202678.2%15.1%3.7%3%0.03%
Sep 2026—————
  1. 1.Day One

    78.2%

    Held 1st. 172K estimated branded searches, +21.2% vs prior month. Share +1 points.

  2. 2.Penzu

    15.1%

    Held 2nd. 33.1K estimated branded searches, +22.1% vs prior month. Share +0.3 points.

  3. 3.Diarium

    3.7%

    Held 3rd. 8.1K estimated branded searches, 0% vs prior month. Share -0.7 points.

  4. Held 4th. 6.6K estimated branded searches, 0% vs prior month. Share -0.6 points.

  5. 5.Journey

    0.03%

    Held 5th. 60 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Penzu and its closest rivals

How has branded search demand for Penzu changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Penzu worldwide held steady at 33.1K.
  • Across the 11 months ending August 2026, Penzu’s estimated Share of Search among journaling apps worldwide decreased from 20% to 15.1%.
  • Across the 11 months ending August 2026, Penzu’s estimated Share of Search among journaling apps worldwide peaked at 20.5% in February 2026 and was lowest at 7.9% in May 2026.

How did search popularity change for journaling apps worldwide in August 2026?

  1. In August 2026, Day One gained estimated Share of Search among journaling apps worldwide, from 77.2% to 78.2%.

  2. In August 2026, Diarium lost estimated Share of Search among journaling apps worldwide, from 4.4% to 3.7%.

  3. In August 2026, Reflectly lost estimated Share of Search among journaling apps worldwide, from 3.6% to 3%.

  4. Estimated monthly branded searches for Journey worldwide fell 50% over 11 measured months, from 120 to 60 in August 2026.

How is Penzu measured?

Brandwave collects information about searches that people make online using Penzu’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • penzu

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How the Brand Demand Index is measured

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Is Penzu your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.