Brandwave

How popular isNonin?

In September 2026, people searched for Nonin by name about 4,400 times worldwide, an 18.5% decrease from the previous year. These searches made up 2.8% of all global pulse oximeter brand searches, placing Nonin fourth out of five brands. When we asked both ChatGPT and Google AI Overviews about pulse oximeter brands, Nonin appeared in four of the five answers and was the most recommended of the five.

Search and AI answers in September 2026

Nonin is the fourth most searched of 5 competitors and the most recommended in AI answers.

  1. BeurerShare of searches 46.3%Mentioned in 1 of 5 AI answersPlace in AI recommendations 4th
  2. ContecShare of searches 25.3%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  3. MasimoShare of searches 25.3%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
  4. NoninShare of searches 2.8%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
  5. ZacurateShare of searches 0.3%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
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Top pulse oximeter brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Nonin was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Nonin is the most recommended of the five.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Nonin1st
  2. Zacurate2nd
  3. Masimo3rd
  4. Beurer4th
  5. Contec–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Zacurate5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Nonin4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Masimo3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Beurer1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Contec0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about pulse oximeter brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which pulse oximeter brands compete with Nonin?

Nonin against pulse oximeter brands worldwide, by month

Share of searches by month for Beurer, Contec, Masimo, Nonin. The figures are in the table below the chart.

View monthly share of searches table
MonthBeurerContecMasimoNoninZacurate
Oct 202550.6%18.5%27.7%3%0.27%
Nov 202554.3%13.4%29.9%2.2%0.24%
Dec 202558.9%11.9%26.5%2.4%0.39%
Jan 202654%13.3%29.7%2.7%0.35%
Feb 202649.5%14.8%33.1%2.4%0.26%
Mar 202642.7%19.1%34.9%3.1%0.28%
Apr 202647.3%17.3%31.6%3.5%0.31%
May 202647.6%17.4%31.9%2.8%0.25%
Jun 202647.6%17.4%31.8%2.8%0.31%
Jul 202647.6%17.4%31.8%2.8%0.31%
Aug 202646.3%25.3%25.3%2.8%0.3%
Sep 202646.3%25.3%25.3%2.8%0.3%

  1. 1.Beurer

    46.3%

    Held 1st. 74K estimated branded searches, 0% vs prior month. Share 0 points.

  2. 2.Contec

    25.3%

    Held 2nd. 40.5K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Masimo

    25.3%

    Held 3rd. 40.5K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Nonin

    2.8%

    Held 4th. 4.4K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Zacurate

    0.3%

    Held 5th. 480 estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between Nonin and its closest rivals

Every comparison with Nonin

4 comparisons

How has branded search demand for Nonin changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Nonin worldwide fell from 5.4K to 4.4K.
  • Across the 12 months ending September 2026, Nonin’s share of searches among pulse oximeter brands worldwide peaked at 3.5% in April 2026 and was lowest at 2.2% in November 2025.

How did search popularity change for pulse oximeter brands worldwide in September 2026?

4 changes

  1. Estimated monthly branded searches for Contec worldwide rose 22.4% over 12 measured months, from 33.1K to 40.5K in September 2026.

  2. Estimated monthly branded searches for Nonin worldwide fell 18.5% over 12 measured months, from 5.4K to 4.4K in September 2026.

  3. Estimated monthly branded searches for Beurer worldwide fell 18.2% over 12 measured months, from 90.5K to 74K in September 2026.

  4. Estimated monthly branded searches for Masimo worldwide fell 18.2% over 12 measured months, from 49.5K to 40.5K in September 2026.

How are Nonin’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Nonin’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • nonin

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How the Brand Demand Index is measured

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