How popular isMikasa in search?
In September 2026, there were an estimated 64.2K branded searches for Mikasa worldwide which held steady over the last 12 months. Mikasa holds 4% estimated Share of Search among wine glasses brands worldwide and is ranked 3rd of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.
Riedel82.5%- Luigi Bormioli13.5%
Mikasa4%
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Which wine glasses brands compete with Mikasa?
Share of Search by month for Riedel, Luigi Bormioli, Mikasa. The figures are in the table below the chart.
View monthly share of search table
| Month | Riedel | Luigi Bormioli | Mikasa |
|---|---|---|---|
| Oct 2025 | 85.2% | 11.4% | 3.4% |
| Nov 2025 | 84.6% | 11.3% | 4.1% |
| Dec 2025 | 82.5% | 13.5% | 4% |
| Jan 2026 | 84.6% | 11.3% | 4.1% |
| Feb 2026 | 82.9% | 11.1% | 6% |
| Mar 2026 | 82.5% | 13.5% | 4% |
| Apr 2026 | 85.2% | 11.4% | 3.4% |
| May 2026 | 85.2% | 11.4% | 3.4% |
| Jun 2026 | 85.3% | 11.4% | 3.3% |
| Jul 2026 | 83.2% | 13.6% | 3.2% |
| Aug 2026 | 85.2% | 11.4% | 3.4% |
| Sep 2026 | 82.5% | 13.5% | 4% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 82.5% | 49.5K | -18.2% | -2.7 points | |
| 2, held 2nd | 13.5% | 8.1K | 0% | +2.1 points | |
| 3, held 3rd | 4% | 2.4K | 0% | +0.6 points |
Compare search popularity between Mikasa and its closest rivals
How has branded search demand for Mikasa changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Mikasa worldwide held steady at 64.2K.
- Across the 12 months ending September 2026, Mikasa’s estimated Share of Search among wine glasses brands worldwide increased from 3.4% to 4%.
- Across the 12 months ending September 2026, Mikasa’s estimated Share of Search among wine glasses brands worldwide peaked at 6% in February 2026 and was lowest at 3.2% in July 2026.
How did search popularity change for wine glasses brands worldwide in September 2026?
3 changes
In September 2026, Luigi Bormioli gained estimated Share of Search among wine glasses brands worldwide, from 11.4% to 13.5%.
In September 2026, Mikasa gained estimated Share of Search among wine glasses brands worldwide, from 3.4% to 4%.
In September 2026, Riedel lost estimated Share of Search among wine glasses brands worldwide, from 85.2% to 82.5%.
Where does Mikasa compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Plate compactor brands | 6th of 6 | 0.03% | Show ranking |
| Volleyballs | 4th of 6 | 9.2% | Show ranking |
| Wine glasses brands | 3rd of 3 | 4% | Shown above |
How is Mikasa measured?
Brandwave collects information about searches that people make online using Mikasa’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
3 branded search terms
- mikasa plate compactor
- mikasa volleyball
- mikasa wine glasses
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Is Mikasa your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.