How popular isMac's in search?
In September 2026, there were an estimated 1.6K branded searches for Mac's worldwide which is down 15.8% over the last 12 months. Mac's holds 3.7% estimated Share of Search among ratchet straps brands worldwide and is ranked 3rd of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which ratchet straps brands compete with Mac's?
Share of Search by month for Keeper, Rhino USA, Mac's. The figures are in the table below the chart.
View monthly share of search table
| Month | Keeper | Rhino USA | Mac's |
|---|---|---|---|
| Oct 2025 | 66.5% | 29.7% | 3.8% |
| Nov 2025 | 38.7% | 57.9% | 3.4% |
| Dec 2025 | 39% | 58.3% | 2.7% |
| Jan 2026 | 57.9% | 38.8% | 3.3% |
| Feb 2026 | 62.3% | 34% | 3.7% |
| Mar 2026 | 62.7% | 34.3% | 3% |
| Apr 2026 | 62.7% | 34.3% | 3% |
| May 2026 | 57.9% | 38.7% | 3.4% |
| Jun 2026 | 53.6% | 43.9% | 2.6% |
| Jul 2026 | 67.3% | 30.1% | 2.6% |
| Aug 2026 | 62.3% | 34% | 3.7% |
| Sep 2026 | 62.3% | 34% | 3.7% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 62.3% | 27.1K | 0% | 0 points | |
| 2, held 2nd | 34% | 14.8K | 0% | 0 points | |
| 3, held 3rd | 3.7% | 1.6K | 0% | 0 points |
Compare search popularity between Mac's and its closest rivals
Every comparison with Mac's
2 comparisons
How has branded search demand for Mac's changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Mac's worldwide fell from 1.9K to 1.6K.
- Across the 12 months ending September 2026, Mac's’ estimated Share of Search among ratchet straps brands worldwide peaked at 3.8% in October 2025 and was lowest at 2.6% in June 2026.
How did search popularity change for ratchet straps brands worldwide in September 2026?
2 changes

Estimated monthly branded searches for Keeper worldwide fell 18.1% over 12 measured months, from 33.1K to 27.1K in September 2026.

Estimated monthly branded searches for Mac's worldwide fell 15.8% over 12 measured months, from 1.9K to 1.6K in September 2026.
How is Mac's measured?
Brandwave collects information about searches that people make online using Mac's’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- mac s
Who owns Mac's?
Mac's is owned by
Lion. Brandwave does not track any other brands owned by Lion.
Do you work for Mac's? To request corrections or removal please contact us via our support page and we will be happy to assist.

Is Mac's your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.
