How popular isLollipop in search?
In August 2026, there were an estimated 2.9K branded searches for Lollipop worldwide which is down 34.1% over the last 11 months. Lollipop holds 1.3% estimated Share of Search among smart baby monitor brands worldwide and is ranked 5th of 5 competitors for search popularity. Worldwide · English terms: these are worldwide searches for English-language branded terms.
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Which smart baby monitor brands compete with Lollipop?
Share of Search by month for Nanit, Owlet, CuboAi, Babysense, Lollipop. The figures are in the table below the chart.
View monthly share of search table
| Month | Nanit | Owlet | CuboAi | Babysense | Lollipop |
|---|---|---|---|---|---|
| Oct 2025 | 50.6% | 32% | 8.7% | 6.7% | 2% |
| Nov 2025 | 54.1% | 28.7% | 9.3% | 6.1% | 1.7% |
| Dec 2025 | 53.8% | 30.7% | 7.8% | 5.9% | 1.7% |
| Jan 2026 | 50.4% | 32% | 9.9% | 6.2% | 1.5% |
| Feb 2026 | 51.4% | 32.4% | 9.2% | 5.7% | 1.3% |
| Mar 2026 | 47.5% | 36% | 7.1% | 7.9% | 1.5% |
| Apr 2026 | 50.2% | 34.5% | 8.2% | 5.8% | 1.4% |
| May 2026 | 48.1% | 35.8% | 8.6% | 6.2% | 1.3% |
| Jun 2026 | 51.1% | 33.3% | 9% | 5.3% | 1.3% |
| Jul 2026 | 51.2% | 33% | 9.1% | 5.3% | 1.3% |
| Aug 2026 | 48.8% | 37.9% | 7.2% | 4.9% | 1.3% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 48.8% | 111K | +0.05% | -2.5 points | |
| 2, held 2nd | 37.9% | 86.4K | +20.7% | +4.9 points | |
| 3, held 3rd | 7.2% | 16.4K | -17% | -1.9 points | |
| 4, held 4th | 4.9% | 11.2K | -2.6% | -0.4 points | |
| 5, held 5th | 1.3% | 2.9K | 0% | -0.1 points |
1.
Nanit48.8%
held 1st · 111K estimated branded searches · +0.05% vs prior month · -2.5 points
2.
Owlet37.9%
held 2nd · 86.4K estimated branded searches · +20.7% vs prior month · +4.9 points
3.
CuboAi7.2%
held 3rd · 16.4K estimated branded searches · -17% vs prior month · -1.9 points
4.9%
held 4th · 11.2K estimated branded searches · -2.6% vs prior month · -0.4 points
5.
Lollipop
1.3%
held 5th · 2.9K estimated branded searches · 0% vs prior month · -0.1 points
Compare search popularity between Lollipop and its closest rivals
How has branded search demand for Lollipop changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Lollipop worldwide fell from 4.4K to 2.9K.
- Across the 11 months ending August 2026, Lollipop’s estimated Share of Search among smart baby monitor brands worldwide decreased from 2% to 1.3%.
How did search popularity change for smart baby monitor brands worldwide in August 2026?
5 changes
In August 2026, Owlet gained estimated Share of Search among smart baby monitor brands worldwide, from 33% to 37.9%.
In August 2026, Nanit lost estimated Share of Search among smart baby monitor brands worldwide, from 51.2% to 48.8%.
In August 2026, CuboAi lost estimated Share of Search among smart baby monitor brands worldwide, from 9.1% to 7.2%.
Estimated monthly branded searches for Lollipop worldwide fell 34.1% over 11 measured months, from 4.4K to 2.9K in August 2026.
Estimated monthly branded searches for Babysense worldwide fell 25.3% over 11 measured months, from 15K to 11.2K in August 2026.
How is Lollipop measured?
Brandwave collects information about searches that people make online using Lollipop’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- lollipop camera
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Is Lollipop your brand?
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