Brandwave

How popular isLaCrosse?

In September 2026, people searched for LaCrosse by name about 27,100 times worldwide, an 18.1% decrease from the previous year. These searches made up 11.8% of all global hunting boot brand searches, placing LaCrosse fifth out of seven brands. When we asked both ChatGPT and Google AI Overviews about hunting boot brands, LaCrosse appeared in four of the five answers and was the fourth most recommended of the seven.

Search and AI answers in September 2026

LaCrosse is the fifth most searched of 7 competitors and the fourth most recommended in AI answers.

  1. MeindlShare of searches 26.3%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  2. CrispiShare of searches 21.5%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd
  3. Irish SetterShare of searches 21.5%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
  4. GrisportShare of searches 11.8%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  5. LaCrosseShare of searches 11.8%Mentioned in 4 of 5 AI answersPlace in AI recommendations 4th

+2 more

LaCrosse website (opens in a new tab)

Follow LaCrosse and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Top hunting boot brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, LaCrosse was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. LaCrosse is the fourth most recommended of the seven.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Kenetrek1st
  2. Crispi2nd
  3. Irish Setter2nd
  4. LaCrosse4th
  5. Meindl–
  6. Grisport–
  7. LOWA–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Kenetrek5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Irish Setter4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • LaCrosse4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Crispi3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Meindl0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Grisport0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • LOWA0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about hunting boot brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which hunting boot brands compete with LaCrosse?

LaCrosse against hunting boot brands worldwide, by month

Share of searches by month for Meindl, Crispi, Irish Setter, Grisport, LaCrosse, Kenetrek, LOWA. The figures are in the table below the chart.

View monthly share of searches table
MonthMeindlCrispiIrish SetterGrisportLaCrosseKenetrekLOWA
Oct 202524.9%20.3%24.9%13.6%11.1%3.3%1.8%
Nov 202520.7%16.9%25.3%11.3%20.7%3.4%1.8%
Dec 202520.1%16.5%24.6%9%24.6%3.3%1.8%
Jan 202630.6%16.7%20.4%13.7%13.7%2.7%2.2%
Feb 202628.6%19.1%23.4%10.5%12.8%3.1%2.5%
Mar 202628.2%18.9%23.1%10.3%12.6%3.1%3.8%
Apr 202627.1%22.2%22.2%12.1%9.9%3.6%3%
May 202628.2%23.1%23.1%10.3%8.4%3.1%3.8%
Jun 202625.5%25.5%20.8%11.4%9.3%3.4%4.2%
Jul 202629.7%19.9%24.3%10.9%7.3%4%4%
Aug 202626%21.3%26%9.5%9.5%4.3%3.5%
Sep 202626.3%21.5%21.5%11.8%11.8%4.3%2.9%

  1. 1.Meindl

    26.3%

    Moved from 2nd to 1st. 60.5K estimated branded searches, +22.2% vs prior month. Share +0.3 points.

  2. 2.Crispi

    21.5%

    Moved from 3rd to 2nd. 49.5K estimated branded searches, +22.2% vs prior month. Share +0.2 points.

  3. 3.Irish Setter

    21.5%

    Moved from 1st to 3rd. 49.5K estimated branded searches, 0% vs prior month. Share -4.5 points.

  4. 4.Grisport

    11.8%

    Held 4th. 27.1K estimated branded searches, +49.7% vs prior month. Share +2.3 points.

  5. 5.LaCrosse

    11.8%

    Held 5th. 27.1K estimated branded searches, +49.7% vs prior month. Share +2.3 points.

  6. 6.Kenetrek

    4.3%

    Held 6th. 9.9K estimated branded searches, +22.2% vs prior month. Share 0 points.

  7. 7.LOWA

    2.9%

    Held 7th. 6.6K estimated branded searches, 0% vs prior month. Share -0.6 points.

Compare popularity between LaCrosse and its closest rivals

Every comparison with LaCrosse

6 comparisons

How has branded search demand for LaCrosse changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for LaCrosse worldwide fell from 33.1K to 27.1K.
  • Across the 12 months ending September 2026, LaCrosse’s share of searches among hunting boot brands worldwide increased from 11.1% to 11.8%.
  • Across the 12 months ending September 2026, LaCrosse’s share of searches among hunting boot brands worldwide peaked at 24.6% in December 2025 and was lowest at 7.3% in July 2026.

How did search popularity change for hunting boot brands worldwide in September 2026?

6 changes

  1. In September 2026, Grisport gained share of searches among hunting boot brands worldwide, from 9.5% to 11.8%.

  2. In September 2026, LaCrosse gained share of searches among hunting boot brands worldwide, from 9.5% to 11.8%.

  3. In September 2026, Irish Setter lost share of searches among hunting boot brands worldwide, from 26% to 21.5%.

  4. In September 2026, LOWA lost share of searches among hunting boot brands worldwide, from 3.5% to 2.9%.

  5. Kenetrek’s share of searches among hunting boot brands worldwide has gained ground for 3 months in a row, from 3.4% to 4.3% in September 2026.

  6. In September 2026, Crispi rose from 3rd to 2nd among hunting boot brands worldwide.

How are LaCrosse’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using LaCrosse’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • lacrosse boots

Do you work for LaCrosse? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is LaCrosse your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

Start free