Brandwave

How popular isKent in search?

In August 2026, there were an estimated 4.4K branded searches for Kent worldwide which is up 238.5% over the last 11 months. Kent holds 0.71% estimated Share of Search among combs brands worldwide and is ranked 6th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Tangle Teezer59.1%
  2. Diane21.7%
  3. Conair9.7%
  4. Mason Pearson5.3%
  5. Denman3.6%
  6. Kent0.71%
Kent website (opens in a new tab)

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Which combs brands compete with Kent?

Kent against combs brands worldwide, by month

Share of Search by month for Tangle Teezer, Diane, Conair, Mason Pearson, Denman, Kent. The figures are in the table below the chart.

View monthly share of search table
MonthTangle TeezerDianeConairMason PearsonDenmanKent
Oct 202549.1%32.8%9.9%4.4%3.6%0.17%
Nov 202561.1%18.3%10%6.7%3.7%0.14%
Dec 202553.9%19.8%13.3%8.9%4%0.28%
Jan 202651.2%23%12.6%8.4%4.6%0.17%
Feb 202648.9%26.9%12%6.6%5.4%0.2%
Mar 202653.9%24.2%10.8%5.9%4.9%0.29%
Apr 202653.9%24.2%10.8%5.9%4.9%0.34%
May 202653.1%23.8%13.1%5.8%3.9%0.28%
Jun 202653%23.8%13%5.8%3.9%0.42%
Jul 202654.3%24.4%10.9%6%4%0.43%
Aug 202659.1%21.7%9.7%5.3%3.6%0.71%
Sep 2026——————
  1. Held 1st. 368K estimated branded searches, +22.3% vs prior month. Share +4.7 points.

  2. 2.Diane

    21.7%

    Held 2nd. 135K estimated branded searches, 0% vs prior month. Share -2.7 points.

  3. 3.Conair

    9.7%

    Held 3rd. 60.5K estimated branded searches, 0% vs prior month. Share -1.2 points.

  4. Held 4th. 33.1K estimated branded searches, 0% vs prior month. Share -0.7 points.

  5. 5.Denman

    3.6%

    Held 5th. 22.2K estimated branded searches, 0% vs prior month. Share -0.4 points.

  6. 6.Kent

    0.71%

    Held 6th. 4.4K estimated branded searches, +83.3% vs prior month. Share +0.3 points.

Compare search popularity between Kent and its closest rivals

How has branded search demand for Kent changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Kent worldwide rose from 1.3K to 4.4K.
  • Across the 11 months ending August 2026, Kent’s estimated Share of Search among combs brands worldwide increased from 0.17% to 0.71%.

How did search popularity change for combs brands worldwide in August 2026?

  1. In August 2026, Tangle Teezer gained estimated Share of Search among combs brands worldwide, from 54.3% to 59.1%.

  2. In August 2026, Diane lost estimated Share of Search among combs brands worldwide, from 24.4% to 21.7%.

  3. In August 2026, Conair lost estimated Share of Search among combs brands worldwide, from 10.9% to 9.7%.

  4. In August 2026, Mason Pearson lost estimated Share of Search among combs brands worldwide, from 6% to 5.3%.

  5. Estimated monthly branded searches for Kent worldwide rose 238.5% over 11 measured months, from 1.3K to 4.4K in August 2026.

  6. Estimated monthly branded searches for Denman worldwide fell 18.1% over 11 measured months, from 27.1K to 22.2K in August 2026.

How is Kent measured?

Brandwave collects information about searches that people make online using Kent’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • kent fire

Do you work for Kent? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Kent your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.