Brandwave

How popular isIslabikes in search?

In August 2026, there were an estimated 3.6K branded searches for Islabikes worldwide which held steady over the last 11 months. Islabikes holds 4.2% estimated Share of Search among kids bikes worldwide and is ranked 5th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Woom70.3%
  2. Btwin9.4%
  3. Frog7.7%
  4. Ridgeback6.3%
  5. Islabikes4.2%
  6. Puky2.2%
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Which kids bikes compete with Islabikes?

Islabikes against kids bikes worldwide, by month

Share of Search by month for Woom, Btwin, Frog, Ridgeback, Islabikes, Puky. The figures are in the table below the chart.

View monthly share of search table
MonthWoomBtwinFrogRidgebackIslabikesPuky
Oct 202565.5%10.7%10.7%5.8%4.8%2.5%
Nov 202575.9%6.8%8.3%3.7%3.7%1.6%
Dec 202571.4%9.5%9.5%4.2%3.5%1.9%
Jan 202660.8%12.1%14.9%5.3%4.4%2.4%
Feb 202664.9%8.7%15.9%4.6%3.8%2.1%
Mar 202669.2%7.6%11.3%4.1%5.1%2.7%
Apr 202668.8%9.2%9.2%5%5%2.7%
May 202670.3%9.4%7.7%5.1%5.1%2.3%
Jun 202668.2%11.2%7.4%5%6.1%2.1%
Jul 202668.8%11.3%7.5%6.1%4.1%2.2%
Aug 202670.3%9.4%7.7%6.3%4.2%2.2%
Sep 2026——————

  1. 1.Woom

    70.3%

    Held 1st. 60.5K estimated branded searches, 0% vs prior month. Share +1.4 points.

  2. 2.Btwin

    9.4%

    Held 2nd. 8.1K estimated branded searches, -18.2% vs prior month. Share -1.9 points.

  3. 3.Frog

    7.7%

    Held 3rd. 6.6K estimated branded searches, 0% vs prior month. Share +0.2 points.

  4. 4.Ridgeback

    6.3%

    Held 4th. 5.4K estimated branded searches, 0% vs prior month. Share +0.1 points.

  5. 5.Islabikes

    4.2%

    Held 5th. 3.6K estimated branded searches, 0% vs prior month. Share +0.1 points.

  6. 6.Puky

    2.2%

    Held 6th. 1.9K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Islabikes and its closest rivals

How has branded search demand for Islabikes changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Islabikes worldwide held steady at 3.6K.
  • Across the 11 months ending August 2026, Islabikes’ estimated Share of Search among kids bikes worldwide decreased from 4.8% to 4.2%.
  • Across the 11 months ending August 2026, Islabikes’ estimated Share of Search among kids bikes worldwide peaked at 6.1% in June 2026 and was lowest at 3.5% in December 2025.

How did search popularity change for kids bikes worldwide in August 2026?

  1. In August 2026, Woom gained estimated Share of Search among kids bikes worldwide, from 68.8% to 70.3%.

  2. In August 2026, Btwin lost estimated Share of Search among kids bikes worldwide, from 11.3% to 9.4%.

  3. Estimated monthly branded searches for Ridgeback worldwide rose 22.7% over 11 measured months, from 4.4K to 5.4K in August 2026.

  4. Estimated monthly branded searches for Frog worldwide fell 18.5% over 11 measured months, from 8.1K to 6.6K in August 2026.

How is Islabikes measured?

Brandwave collects information about searches that people make online using Islabikes’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • islabikes

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How the Brand Demand Index is measured

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