Brandwave

How popular isiOttie in search?

In August 2026, there were an estimated 70 branded searches for iOttie worldwide which is up 40% over the last 11 months. iOttie holds <0.01% estimated Share of Search among car phone mounts worldwide and is ranked 5th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Anker87%
  2. Belkin12.9%
  3. ESR0.04%
  4. Scosche0.02%
  5. iOttie<0.01%
  6. Mpow<0.01%
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Which car phone mounts compete with iOttie?

iOttie against car phone mounts worldwide, by month

Share of Search by month for Anker, Belkin, iOttie. The figures are in the table below the chart.

View monthly share of search table
MonthAnkerBelkinESRScoscheiOttieMpow
Oct 202585.6%14.3%0.07%0.02%<0.01%<0.01%
Nov 202586%13.9%0.07%0.02%<0.01%<0.01%
Dec 202585.2%14.7%0.06%0.02%<0.01%<0.01%
Jan 202686.1%13.8%0.06%0.02%<0.01%<0.01%
Feb 202686%13.9%0.05%0.02%<0.01%<0.01%
Mar 202687.1%12.9%0.05%0.02%<0.01%<0.01%
Apr 202689%10.9%0.04%0.02%<0.01%<0.01%
May 202687%13%0.04%0.02%<0.01%<0.01%
Jun 202687%13%0.04%0.02%<0.01%<0.01%
Jul 202688.6%11.3%0.04%0.01%<0.01%<0.01%
Aug 202687%12.9%0.04%0.02%<0.01%<0.01%
Sep 2026——————
  1. 1.Anker

    87%

    Held 1st. 1.4M estimated branded searches, +4.9% vs prior month. Share -1.6 points.

  2. 2.Belkin

    12.9%

    Held 2nd. 201K estimated branded searches, +21.8% vs prior month. Share +1.6 points.

  3. 3.ESR

    0.04%

    Held 3rd. 590 estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Scosche

    0.02%

    Held 4th. 260 estimated branded searches, +23.8% vs prior month. Share 0 points.

  5. 5.iOttie

    <0.01%

    Held 5th. 70 estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.Mpow

    <0.01%

    Held 6th. 10 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between iOttie and its closest rivals

How has branded search demand for iOttie changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for iOttie worldwide rose from 50 to 70.
  • Across the 11 months ending August 2026, iOttie’s estimated Share of Search among car phone mounts worldwide held steady at <0.01%.

How did search popularity change for car phone mounts worldwide in August 2026?

  1. In August 2026, Belkin gained estimated Share of Search among car phone mounts worldwide, from 11.3% to 12.9%.

  2. In August 2026, Anker lost estimated Share of Search among car phone mounts worldwide, from 88.6% to 87%.

  3. Estimated monthly branded searches for iOttie worldwide rose 40% over 11 measured months, from 50 to 70 in August 2026.

  4. Estimated monthly branded searches for ESR worldwide fell 41% over 11 measured months, from 1K to 590 in August 2026.

How is iOttie measured?

Brandwave collects information about searches that people make online using iOttie’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • iottie mount

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How the Brand Demand Index is measured

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Is iOttie your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.