How popular isHyper-V in search?
In August 2026, there were an estimated 74K branded searches for Hyper-V worldwide which is down 32.7% over the last 11 months. Hyper-V holds 4% estimated Share of Search among virtual machine software worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
Parallels36.4%
VirtualBox36.4%
VMware19.9%
Hyper-V4%
QEMU3.3%
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Which virtual machine software compete with Hyper-V?
Share of Search by month for Parallels, VirtualBox, VMware, Hyper-V, QEMU. The figures are in the table below the chart.
View monthly share of search table
| Month | Parallels | VirtualBox | VMware | Hyper-V | QEMU |
|---|---|---|---|---|---|
| Oct 2025 | 32.2% | 39.1% | 21.5% | 4.3% | 2.9% |
| Nov 2025 | 32.2% | 39.1% | 21.5% | 4.3% | 2.9% |
| Dec 2025 | 30.4% | 37.2% | 24.9% | 4.1% | 3.3% |
| Jan 2026 | 34.6% | 34.6% | 23.1% | 4.6% | 3.1% |
| Feb 2026 | 31.9% | 39% | 21.3% | 4.3% | 3.5% |
| Mar 2026 | 36.4% | 36.4% | 19.9% | 4% | 3.3% |
| Apr 2026 | 36.6% | 36.6% | 20% | 4% | 2.7% |
| May 2026 | 41.2% | 33.7% | 18.4% | 3.7% | 3% |
| Jun 2026 | 36.4% | 36.4% | 19.9% | 4% | 3.3% |
| Jul 2026 | 36.6% | 36.6% | 20% | 4% | 2.7% |
| Aug 2026 | 36.4% | 36.4% | 19.9% | 4% | 3.3% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 36.4% | 673K | 0% | -0.2 points | |
| 2, held 2nd | 36.4% | 673K | 0% | -0.2 points | |
| 3, held 3rd | 19.9% | 368K | 0% | -0.1 points | |
| 4, held 4th | 4% | 74K | 0% | 0 points | |
| 5, held 5th | 3.3% | 60.5K | +22.2% | +0.6 points |
36.4%
Held 1st. 673K estimated branded searches, 0% vs prior month. Share -0.2 points.
36.4%
Held 2nd. 673K estimated branded searches, 0% vs prior month. Share -0.2 points.
3.
VMware19.9%
Held 3rd. 368K estimated branded searches, 0% vs prior month. Share -0.1 points.
4.
Hyper-V4%
Held 4th. 74K estimated branded searches, 0% vs prior month. Share 0 points.
5.
QEMU3.3%
Held 5th. 60.5K estimated branded searches, +22.2% vs prior month. Share +0.6 points.
Compare search popularity between Hyper-V and its closest rivals
How has branded search demand for Hyper-V changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Hyper-V worldwide fell from 110K to 74K.
- Across the 11 months ending August 2026, Hyper-V’s estimated Share of Search among virtual machine software worldwide held steady, from 4.3% to 4%.
How did search popularity change for virtual machine software worldwide in August 2026?
5 changes
In August 2026, QEMU gained estimated Share of Search among virtual machine software worldwide, from 2.7% to 3.3%.
Estimated monthly branded searches for VMware worldwide fell 33.1% over 11 measured months, from 550K to 368K in August 2026.
Estimated monthly branded searches for Hyper-V worldwide fell 32.7% over 11 measured months, from 110K to 74K in August 2026.
Estimated monthly branded searches for VirtualBox worldwide fell 32.7% over 11 measured months, from 1M to 673K in August 2026.
Estimated monthly branded searches for Parallels worldwide fell 18.2% over 11 measured months, from 823K to 673K in August 2026.
How is Hyper-V measured?
Brandwave collects information about searches that people make online using Hyper-V’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- hyper-v
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