Brandwave

How popular isFirstup?

In September 2026, people searched for Firstup by name about 9,900 times worldwide, about the same as the previous year. These searches made up 4.7% of all global employee communication platform searches, placing Firstup third out of six platforms. When we asked both ChatGPT and Google AI Overviews about employee communication platforms, Firstup did not appear in any of the answers.

Search and AI answers in September 2026

Firstup is the third most searched of 6 competitors and not listed in any AI answer.

  1. ConnecteamShare of searches 54.5%Mentioned in 5 of 5 AI answersPlace in AI recommendations 3rd
  2. WorkvivoShare of searches 35.5%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
  3. FirstupShare of searches 4.7%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  4. StaffbaseShare of searches 3.2%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  5. SimpplrShare of searches 2.1%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th

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Top employee communication platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Firstup did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Staffbase1st
  2. Workvivo2nd
  3. Connecteam3rd
  4. LumApps4th
  5. Simpplr5th
  6. Firstup–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Connecteam5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Workvivo5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Staffbase5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Simpplr2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • LumApps1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Firstup0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about employee communication platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Which employee communication platforms compete with Firstup?

Firstup against employee communication platforms worldwide, by month

Share of searches by month for Connecteam, Workvivo, Firstup, Staffbase, Simpplr. The figures are in the table below the chart.

View monthly share of searches table
MonthConnecteamWorkvivoFirstupStaffbaseSimpplrLumApps
Oct 202549.1%39.4%4.3%4.3%2.9%<0.01%
Nov 202553.5%35%4.7%4.7%2.1%<0.01%
Dec 202553.3%35.1%5.7%3.8%2.1%<0.01%
Jan 202656.4%30.1%7.4%4%2.2%<0.01%
Feb 202653.3%34.9%4.7%4.7%2.5%<0.01%
Mar 202649.5%38.8%5.2%4.2%2.3%<0.01%
Apr 202653.9%35.1%4.7%3.8%2.6%<0.01%
May 202653.4%34.8%4.6%4.6%2.5%<0.01%
Jun 202654.5%35.5%4.7%3.2%2.1%<0.01%
Jul 202654.7%35.6%4.8%3.2%1.7%<0.01%
Aug 202654.8%35.5%4.8%3.2%1.7%<0.01%
Sep 202654.5%35.5%4.7%3.2%2.1%<0.01%
  1. 1.Connecteam

    54.5%

    Held 1st. 114K estimated branded searches, -0.38% vs prior month. Share -0.3 points.

  2. 2.Workvivo

    35.5%

    Held 2nd. 74K estimated branded searches, 0% vs prior month. Share -0.1 points.

  3. 3.Firstup

    4.7%

    Held 3rd. 9.9K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Staffbase

    3.2%

    Held 4th. 6.6K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Simpplr

    2.1%

    Held 5th. 4.4K estimated branded searches, +22.2% vs prior month. Share +0.4 points.

  6. 6.LumApps

    <0.01%

    Held 6th. 10 estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between Firstup and its closest rivals

Every comparison with Firstup

4 comparisons

How has branded search demand for Firstup changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Firstup worldwide held steady at 9.9K.
  • Across the 12 months ending September 2026, Firstup’s share of searches among employee communication platforms worldwide peaked at 7.4% in January 2026 and was lowest at 4.3% in October 2025.

How did search popularity change for employee communication platforms worldwide in September 2026?

4 changes
  1. Estimated monthly branded searches for LumApps worldwide fell 50% over 12 measured months, from 20 to 10 in September 2026.

  2. Estimated monthly branded searches for Simpplr worldwide fell 33.3% over 12 measured months, from 6.6K to 4.4K in September 2026.

  3. Estimated monthly branded searches for Staffbase worldwide fell 33.3% over 12 measured months, from 9.9K to 6.6K in September 2026.

  4. Estimated monthly branded searches for Workvivo worldwide fell 18.2% over 12 measured months, from 90.5K to 74K in September 2026.

How are Firstup’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Firstup’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • firstup

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How the Brand Demand Index is measured

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Is Firstup your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.