How popular isFirework?
Firework has no measured branded demand worldwide yet. When we asked both ChatGPT and Google AI Overviews about shoppable video platforms, Firework appeared in two of the five answers and was the fourth most recommended of the seven.
Firework is not measured in search this month and the fourth most recommended in AI answers.
WhatmoreShare of searches 84.7%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
BambuserShare of searches 10.9%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th
VideowiseShare of searches 3.3%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
QuinnShare of searches 0.69%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
FireworkShare of searches –Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
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Top shoppable video platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Firework was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Firework is the fourth most recommended of the seven.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Videowise4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Tolstoy4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Whatmore3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Bambuser2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Firework2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Quinn0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
eStreamly0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about shoppable video platforms
5 answers
Asked ChatGPT
“Which shoppable video platform should I use?”
Asked ChatGPT
“What are the best shoppable video platforms?”
Asked ChatGPT
“What's the best shoppable video platform for product videos?”
Searched Google, AI Overview
“shoppable video platform”
Searched Google, AI Overview
“interactive product video”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Which shoppable video platforms compete with Firework?
Share of searches by month for Whatmore, Bambuser, Videowise, Firework. The figures are in the table below the chart.
View monthly share of searches table
| Month | Whatmore | Bambuser | Videowise | Quinn | eStreamly | Tolstoy | Firework |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 70.1% | 22.4% | 5.3% | 1.2% | 0.81% | 0.24% | — |
| Nov 2025 | 73.3% | 19.4% | 5.5% | 1.1% | 0.54% | 0.2% | — |
| Dec 2025 | 76.6% | 16.7% | 4.5% | 1.4% | 0.57% | 0.26% | — |
| Jan 2026 | 73.5% | 19.2% | 5.4% | 1.1% | 0.55% | 0.3% | — |
| Feb 2026 | 69.3% | 22.1% | 6.4% | 1% | 0.8% | 0.46% | — |
| Mar 2026 | 74.3% | 19.4% | 4.6% | 0.86% | 0.7% | 0.25% | — |
| Apr 2026 | 76.9% | 16.4% | 5% | 0.87% | 0.59% | 0.21% | — |
| May 2026 | 73.1% | 19.7% | 5.5% | 0.89% | 0.69% | 0.15% | — |
| Jun 2026 | 75.9% | 16.9% | 5.1% | 1.4% | 0.56% | 0.15% | — |
| Jul 2026 | 77.5% | 14.6% | 5.7% | 1.3% | 0.73% | 0.21% | — |
| Aug 2026 | 79.2% | 14.8% | 4.1% | 1.2% | 0.61% | 0.17% | — |
| Sep 2026 | 84.7% | 10.9% | 3.3% | 0.69% | 0.34% | 0.09% | — |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 84.7% | 27.1K | +49.7% | +5.5 points | |
| 2, held 2nd | 10.9% | 3.5K | +3.3% | -3.9 points | |
| 3, held 3rd | 3.3% | 1.1K | +12.9% | -0.8 points | |
| 4, held 4th | 0.69% | 220 | -18.5% | -0.5 points | |
| 5, held 5th | 0.34% | 110 | -21.4% | -0.3 points | |
| 6, held 6th | 0.09% | 30 | -25% | -0.1 points | |
| —, not measured this month | — | — | — | — |
1.
Whatmore84.7%
Held 1st. 27.1K estimated branded searches, +49.7% vs prior month. Share +5.5 points.
2.
Bambuser10.9%
Held 2nd. 3.5K estimated branded searches, +3.3% vs prior month. Share -3.9 points.
3.3%
Held 3rd. 1.1K estimated branded searches, +12.9% vs prior month. Share -0.8 points.
4.
Quinn0.69%
Held 4th. 220 estimated branded searches, -18.5% vs prior month. Share -0.5 points.
0.34%
Held 5th. 110 estimated branded searches, -21.4% vs prior month. Share -0.3 points.
6.
Tolstoy0.09%
Held 6th. 30 estimated branded searches, -25% vs prior month. Share -0.1 points.
—.
Firework—
Not measured this month. — estimated branded searches, — vs prior month. Share —.
Compare popularity between Firework and its closest rivals
How did search popularity change for shoppable video platforms worldwide in September 2026?
6 changes

In September 2026, Whatmore gained share of searches among shoppable video platforms worldwide, from 79.2% to 84.7%.

In September 2026, Bambuser lost share of searches among shoppable video platforms worldwide, from 14.8% to 10.9%.

In September 2026, Videowise lost share of searches among shoppable video platforms worldwide, from 4.1% to 3.3%.

Quinn’s share of searches among shoppable video platforms worldwide has lost ground for 3 months in a row, from 1.4% to 0.69% in September 2026.

Estimated monthly branded searches for Tolstoy worldwide fell 40% over 12 measured months, from 50 to 30 in September 2026.

Estimated monthly branded searches for eStreamly worldwide fell 35.3% over 12 measured months, from 170 to 110 in September 2026.
How are Firework’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Firework’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- firework live
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Where does Firework compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Live shopping platforms | — | — | Show ranking |
| Shoppable video platforms | — | — | Shown above |

Is Firework your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.