Brandwave

How popular isecobee in search?

In August 2026, there were an estimated 149K branded searches for ecobee worldwide which is down 18.2% over the last 11 months. ecobee holds 15.1% estimated Share of Search among smart thermostat brands worldwide and is ranked 3rd of 5 competitors for search popularity. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Google Nest46.3%
  2. Honeywell Home25.1%
  3. ecobee15.1%
  4. Mysa8%
  5. tado5.5%
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Which smart thermostat brands compete with ecobee?

ecobee against smart thermostat brands worldwide, by month

Share of Search by month for Google Nest, Honeywell Home, ecobee, Mysa, tado. The figures are in the table below the chart.

View monthly share of search table
MonthGoogle NestHoneywell HomeecobeeMysatado
Oct 202547%24.7%11.9%5.7%10.8%
Nov 202548.8%22.4%12%5.3%11.6%
Dec 202549.5%24.3%12%5.7%8.5%
Jan 202646.4%25.6%12.7%6%9.3%
Feb 202648.3%23.7%13%6.6%8.4%
Mar 202643.6%25.4%13.9%8.3%8.7%
Apr 202647.3%24.3%13.6%7.3%7.5%
May 202649.3%24.4%13.3%6.5%6.5%
Jun 202649.3%23.1%15.4%6%6.1%
Jul 202646.5%27.3%15.2%6%5%
Aug 202646.3%25.1%15.1%8%5.5%
Sep 2026—————

  1. 1.Google Nest

    46.3%

    held 1st · 457K estimated branded searches · -9.6% vs prior month · -0.2 points

  2. 2.Honeywell Home

    25.1%

    held 2nd · 248K estimated branded searches · -16.7% vs prior month · -2.3 points

  3. 3.ecobee

    15.1%

    held 3rd · 149K estimated branded searches · -10% vs prior month · -0.1 points

  4. 4.Mysa

    8%

    held 4th · 79.3K estimated branded searches · +22.3% vs prior month · +2.1 points

  5. 5.tado

    5.5%

    held 5th · 54.7K estimated branded searches · +1.4% vs prior month · +0.6 points

Compare search popularity between ecobee and its closest rivals

How has branded search demand for ecobee changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for ecobee worldwide fell from 182K to 149K.
  • Across the 11 months ending August 2026, ecobee’s estimated Share of Search among smart thermostat brands worldwide increased from 11.9% to 15.1%.
  • Across the 11 months ending August 2026, ecobee’s estimated Share of Search among smart thermostat brands worldwide peaked at 15.4% in June 2026 and was lowest at 11.9% in October 2025.

How did search popularity change for smart thermostat brands worldwide in August 2026?

  1. In August 2026, Mysa gained estimated Share of Search among smart thermostat brands worldwide, from 6% to 8%.

  2. In August 2026, tado gained estimated Share of Search among smart thermostat brands worldwide, from 5% to 5.5%.

  3. In August 2026, Honeywell Home lost estimated Share of Search among smart thermostat brands worldwide, from 27.3% to 25.1%.

  4. Estimated monthly branded searches for Google Nest worldwide fell 36.2% over 11 measured months, from 717K to 457K in August 2026.

  5. Estimated monthly branded searches for ecobee worldwide fell 18.2% over 11 measured months, from 182K to 149K in August 2026.

How is ecobee measured?

Brandwave collects information about searches that people make online using ecobee’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

3 branded search terms

  • ecobee
  • ecobee com
  • ecobee thermostat

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How the Brand Demand Index is measured

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