Brandwave

How popular isDraw-Tite in search?

In August 2026, there were an estimated 2.9K branded searches for Draw-Tite worldwide which is down 34.1% over the last 11 months. Draw-Tite holds 0.39% estimated Share of Search among tow bars worldwide and is ranked 5th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Thule49.7%
  2. Brink33.2%
  3. Curt12.2%
  4. Bosal4.5%
  5. Draw-Tite0.39%
  6. Westfalia0.04%
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Which tow bars compete with Draw-Tite?

Draw-Tite against tow bars worldwide, by month

Share of Search by month for Thule, Brink, Curt, Bosal, Draw-Tite. The figures are in the table below the chart.

View monthly share of search table
MonthThuleBrinkCurtBosalDraw-TiteWestfalia
Oct 202544.6%36.4%13.4%4.9%0.65%0.05%
Nov 202552.9%28.9%13%4.8%0.42%0.05%
Dec 202552.9%28.9%13%4.8%0.42%0.03%
Jan 202653.4%29.2%13%3.9%0.43%0.04%
Feb 202644.6%36.5%13.4%4.9%0.53%0.05%
Mar 202648.3%32.3%14.4%4.3%0.58%0.04%
Apr 202648.7%32.5%14.6%3.6%0.58%0.04%
May 202653.3%29.2%13%3.9%0.52%0.04%
Jun 202650%33.4%12.3%3.7%0.49%0.04%
Jul 202655%30.1%11.1%3.3%0.44%0.04%
Aug 202649.7%33.2%12.2%4.5%0.39%0.04%
Sep 2026——————

  1. 1.Thule

    49.7%

    Held 1st. 368K estimated branded searches, -18.2% vs prior month. Share -5.4 points.

  2. 2.Brink

    33.2%

    Held 2nd. 246K estimated branded searches, 0% vs prior month. Share +3.1 points.

  3. 3.Curt

    12.2%

    Held 3rd. 90.5K estimated branded searches, 0% vs prior month. Share +1.1 points.

  4. 4.Bosal

    4.5%

    Held 4th. 33.1K estimated branded searches, +22.1% vs prior month. Share +1.2 points.

  5. 5.Draw-Tite

    0.39%

    Held 5th. 2.9K estimated branded searches, -19.4% vs prior month. Share 0 points.

  6. 6.Westfalia

    0.04%

    Held 6th. 260 estimated branded searches, -18.8% vs prior month. Share 0 points.

Compare search popularity between Draw-Tite and its closest rivals

How has branded search demand for Draw-Tite changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Draw-Tite worldwide fell from 4.4K to 2.9K.
  • Across the 11 months ending August 2026, Draw-Tite’s estimated Share of Search among tow bars worldwide held steady, from 0.65% to 0.39%.

How did search popularity change for tow bars worldwide in August 2026?

  1. In August 2026, Brink gained estimated Share of Search among tow bars worldwide, from 30.1% to 33.2%.

  2. In August 2026, Bosal gained estimated Share of Search among tow bars worldwide, from 3.3% to 4.5%.

  3. In August 2026, Curt gained estimated Share of Search among tow bars worldwide, from 11.1% to 12.2%.

  4. In August 2026, Thule lost estimated Share of Search among tow bars worldwide, from 55% to 49.7%.

  5. Estimated monthly branded searches for Draw-Tite worldwide fell 34.1% over 11 measured months, from 4.4K to 2.9K in August 2026.

  6. Estimated monthly branded searches for Westfalia worldwide fell 18.8% over 11 measured months, from 320 to 260 in August 2026.

How is Draw-Tite measured?

Brandwave collects information about searches that people make online using Draw-Tite’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • draw tite

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How the Brand Demand Index is measured

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