How popular isDragon Shield?
In October 2026, people searched for Dragon Shield by name about 107,000 times worldwide, about the same as the previous year. These searches made up 49.4% of all global trading card accessory brand searches, placing Dragon Shield first out of six brands. When we asked both ChatGPT and Google AI Overviews about trading card accessory brands, Dragon Shield appeared in three of the five answers and was the most recommended of the six.
Dragon Shield is the most searched of 6 competitors and the most recommended in the AI answers we collected.
Dragon ShieldShare of searches 49.4%Mentioned in 3 of 5 AI answersPlace in AI recommendations 1st
Ultra ProShare of searches 17.8%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
GamegenicShare of searches 15.3%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
Ultimate GuardShare of searches 12.5%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd
BCWShare of searches 4%Mentioned in 1 of 5 AI answersPlace in AI recommendations 4th
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Top trading card accessory brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Dragon Shield was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Dragon Shield is the most recommended of the six.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Dragon Shield1st
Ultimate Guard2nd
Ultra Pro3rd
BCW4th
KMC4th
Gamegenic–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Ultra Pro4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Dragon Shield3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Ultimate Guard3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
KMC2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
BCW1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Gamegenic0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about trading card accessory brands
5 answers
Asked ChatGPT
“What are the best card sleeves for Pokémon cards?”
Asked ChatGPT
“Which card sleeve brand is best for Magic: The Gathering?”
Asked ChatGPT
“What's the best binder for storing trading cards?”
Searched Google, AI Overview
“card sleeves”
Searched Google, AI Overview
“card binder”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 27, 2026.
How often do people search for Dragon Shield compared with other trading card accessory brands worldwide?
Share of searches by month for Dragon Shield, Ultra Pro, Gamegenic, Ultimate Guard, BCW. The figures are in the table below the chart.
View monthly share of searches table
| Month | Dragon Shield | Ultra Pro | Gamegenic | Ultimate Guard | BCW | KMC |
|---|---|---|---|---|---|---|
| Nov 2025 | 47.9% | 20.5% | 12.1% | 14.8% | 3.9% | 0.85% |
| Dec 2025 | 51.9% | 18.2% | 13.1% | 10.8% | 5.1% | 0.92% |
| Jan 2026 | 47.4% | 20.3% | 14.7% | 12% | 4.8% | 0.84% |
| Feb 2026 | 46.8% | 20% | 14.5% | 11.9% | 5.8% | 1% |
| Mar 2026 | 46.9% | 19.3% | 13.6% | 13.6% | 5.4% | 1.2% |
| Apr 2026 | 44% | 18.1% | 19% | 12.7% | 5.1% | 1.1% |
| May 2026 | 48.8% | 17.5% | 15.1% | 12.3% | 4.9% | 1.3% |
| Jun 2026 | 47.3% | 19% | 16.7% | 11.2% | 4.5% | 1.2% |
| Jul 2026 | 49.2% | 17.2% | 15.2% | 12.5% | 5% | 0.87% |
| Aug 2026 | 45.8% | 18.3% | 19.8% | 10.8% | 4.3% | 0.96% |
| Sep 2026 | 45.6% | 18.8% | 16.1% | 13.2% | 5.2% | 1.2% |
| Oct 2026 | 49.4% | 17.8% | 15.3% | 12.5% | 4% | 1.1% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 49.4% | 107K | +14.4% | +3.8 points | |
| 2, held 2nd | 17.8% | 38.5K | 0% | -1 points | |
| 3, held 3rd | 15.3% | 33.1K | 0% | -0.9 points | |
| 4, held 4th | 12.5% | 27.1K | 0% | -0.7 points | |
| 5, held 5th | 4% | 8.7K | -18.2% | -1.2 points | |
| 6, held 6th | 1.1% | 2.4K | 0% | -0.1 points |
49.4%
Held 1st. 107K estimated branded searches, +14.4% vs prior month. Share +3.8 points.
17.8%
Held 2nd. 38.5K estimated branded searches, 0% vs prior month. Share -1 points.
15.3%
Held 3rd. 33.1K estimated branded searches, 0% vs prior month. Share -0.9 points.
12.5%
Held 4th. 27.1K estimated branded searches, 0% vs prior month. Share -0.7 points.
5.
BCW4%
Held 5th. 8.7K estimated branded searches, -18.2% vs prior month. Share -1.2 points.
6.
KMC1.1%
Held 6th. 2.4K estimated branded searches, 0% vs prior month. Share -0.1 points.
Compare popularity between Dragon Shield and its closest rivals
Every comparison with Dragon Shield
5 comparisons
How has branded search demand for Dragon Shield changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending October 2026, estimated monthly branded searches for Dragon Shield worldwide held steady at 107K.
- Across the 12 months ending October 2026, Dragon Shield’s share of searches among trading card accessory brands worldwide increased from 47.9% to 49.4%.
- Across the 12 months ending October 2026, Dragon Shield’s share of searches among trading card accessory brands worldwide peaked at 51.9% in December 2025 and was lowest at 44% in April 2026.
How did search popularity change for trading card accessory brands worldwide in October 2026?
6 changes

In October 2026, Dragon Shield gained share of searches among trading card accessory brands worldwide, from 45.6% to 49.4%.

In October 2026, BCW lost share of searches among trading card accessory brands worldwide, from 5.2% to 4%.

In October 2026, Ultra Pro lost share of searches among trading card accessory brands worldwide, from 18.8% to 17.8%.

In October 2026, Gamegenic lost share of searches among trading card accessory brands worldwide, from 16.1% to 15.3%.

In October 2026, Ultimate Guard lost share of searches among trading card accessory brands worldwide, from 13.2% to 12.5%.

Estimated monthly branded searches for KMC worldwide rose 26.3% over 12 measured months, from 1.9K to 2.4K in October 2026.
How are Dragon Shield’s branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Dragon Shield’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- dragon shield
- dragon shield sleeves
Who owns Dragon Shield?
Dragon Shield is owned by Arcane Tinmen. Brandwave does not track any other brands owned by Arcane Tinmen.
Do you work for Dragon Shield? To request corrections or removal please contact us via our support page and we will be happy to assist.

Is Dragon Shield your brand?
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