Brandwave

How popular isDocusign in search?

In September 2026, there were an estimated 2.3M branded searches for Docusign worldwide which is down 18.2% over the last 12 months. Docusign holds 84.4% estimated Share of Search among e-signature tools worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Docusign84.4%
  2. PandaDoc6.2%
  3. Dropbox Sign5%
  4. signNow3.4%
  5. Adobe Acrobat Sign1%
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Which e-signature tools compete with Docusign?

Docusign against e-signature tools worldwide, by month

Share of Search by month for Docusign, PandaDoc, Dropbox Sign, signNow. The figures are in the table below the chart.

View monthly share of search table
MonthDocusignPandaDocDropbox SignsignNowAdobe Acrobat Sign
Oct 202586.4%5.2%4.6%2.9%0.85%
Nov 202585.5%5.1%5.1%3.5%0.84%
Dec 202586.1%5.1%5.1%2.8%0.84%
Jan 202683.9%6.1%5.5%3.4%1%
Feb 202684.1%6.1%5.5%3.4%1%
Mar 202685.5%5.1%5%3.4%1%
Apr 202686.6%5.1%4.6%2.8%0.84%
May 202684.6%6.1%4.9%3.4%1%
Jun 202685.7%5%4.5%2.9%1.8%
Jul 202684.1%6%4.9%3.3%1.8%
Aug 202685.7%5%5%3.4%1%
Sep 202684.4%6.2%5%3.4%1%
  1. 1.Docusign

    84.4%

    Held 1st. 2.3M estimated branded searches, -2.7% vs prior month. Share -1.3 points.

  2. 2.PandaDoc

    6.2%

    Held 2nd. 165K estimated branded searches, +22.2% vs prior month. Share +1.2 points.

  3. Held 3rd. 135K estimated branded searches, 0% vs prior month. Share +0.1 points.

  4. 4.signNow

    3.4%

    Held 4th. 90.9K estimated branded searches, 0% vs prior month. Share 0 points.

  5. Held 5th. 27.1K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Docusign and its closest rivals

How has branded search demand for Docusign changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Docusign worldwide fell from 2.8M to 2.3M.
  • Across the 12 months ending September 2026, Docusign’s estimated Share of Search among e-signature tools worldwide decreased from 86.4% to 84.4%.
  • Across the 12 months ending September 2026, Docusign’s estimated Share of Search among e-signature tools worldwide peaked at 86.6% in April 2026 and was lowest at 83.9% in January 2026.

How did search popularity change for e-signature tools worldwide in September 2026?

  1. In September 2026, PandaDoc gained estimated Share of Search among e-signature tools worldwide, from 5% to 6.2%.

  2. In September 2026, Docusign lost estimated Share of Search among e-signature tools worldwide, from 85.7% to 84.4%.

  3. Dropbox Sign’s estimated Share of Search among e-signature tools worldwide has gained ground for 3 months in a row, from 4.5% to 5% in September 2026.

Where does Docusign compete?

Docusign is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Electronic signature platforms1st of 570.3%Show ranking
Contract signing software1st of 684.4%Show ranking
E-signature tools1st of 584.4%Shown above

How is Docusign measured?

Brandwave collects information about searches that people make online using Docusign’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

2 branded search terms

  • docusign
  • docusign electronic signature

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How the Brand Demand Index is measured

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Is Docusign your brand?

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