Brandwave

How popular isDesignFiles?

In September 2026, people searched for DesignFiles by name about 320 times worldwide, a 17.9% decrease from the previous year. These searches made up 1.5% of all global interior design business software searches, placing DesignFiles fourth out of six brands. When we asked both ChatGPT and Google AI Overviews about interior design business software, DesignFiles appeared in four of the five answers and was the fourth most recommended of the six.

Search and AI answers in September 2026

DesignFiles is the fourth most searched of 6 competitors and the fourth most recommended in AI answers.

  1. HouzzShare of searches 68.7%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
  2. Design ManagerShare of searches 25.1%Mentioned in 3 of 5 AI answersPlace in AI recommendations 5th
  3. ProgramaShare of searches 2.7%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
  4. DesignFilesShare of searches 1.5%Mentioned in 4 of 5 AI answersPlace in AI recommendations 4th
  5. Studio DesignerShare of searches 1.5%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st

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Top interior design business software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, DesignFiles was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. DesignFiles is the fourth most recommended of the six.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Studio Designer1st
  2. Houzz2nd
  3. Programa3rd
  4. DesignFiles4th
  5. Design Manager5th
  6. Materio–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Studio Designer5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Houzz4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • DesignFiles4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Design Manager3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Programa3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Materio0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about interior design business software

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.

Which interior design business software compete with DesignFiles?

DesignFiles against interior design business software worldwide, by month

Share of searches by month for Houzz, Design Manager, Programa, DesignFiles. The figures are in the table below the chart.

View monthly share of searches table
MonthHouzzDesign ManagerProgramaDesignFilesStudio DesignerMaterio
Oct 202572.1%21.5%2.9%1.6%1.6%0.44%
Nov 202573%21.8%1.9%1.6%1.3%0.44%
Dec 202572.8%21.7%1.9%1.6%1.6%0.44%
Jan 202672.7%21.7%1.9%1.6%1.6%0.56%
Feb 202673.1%21.8%1.9%1.3%1.3%0.57%
Mar 202672.6%21.7%1.9%1.6%1.6%0.68%
Apr 202672.6%21.7%1.9%1.3%1.9%0.56%
May 202675.5%18.4%2.5%1.3%1.6%0.71%
Jun 202668.4%25%2.7%1.5%1.8%0.65%
Jul 202672.3%21.5%2.3%1.3%1.9%0.68%
Aug 202668.2%24.9%2.7%1.5%2.2%0.51%
Sep 202668.7%25.1%2.7%1.5%1.5%0.51%
  1. 1.Houzz

    68.7%

    Held 1st. 14.8K estimated branded searches, 0% vs prior month. Share +0.5 points.

  2. Held 2nd. 5.4K estimated branded searches, 0% vs prior month. Share +0.2 points.

  3. 3.Programa

    2.7%

    Held 3rd. 590 estimated branded searches, 0% vs prior month. Share 0 points.

  4. Moved from 5th to 4th. 320 estimated branded searches, 0% vs prior month. Share 0 points.

  5. Moved from 4th to 5th. 320 estimated branded searches, -33.3% vs prior month. Share -0.7 points.

  6. 6.Materio

    0.51%

    Held 6th. 110 estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between DesignFiles and its closest rivals

Every comparison with DesignFiles

5 comparisons

How has branded search demand for DesignFiles changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for DesignFiles worldwide fell from 390 to 320.
  • Across the 12 months ending September 2026, DesignFiles’ share of searches among interior design business software worldwide held steady, from 1.6% to 1.5%.

How did search popularity change for interior design business software worldwide in September 2026?

4 changes
  1. In September 2026, Houzz gained share of searches among interior design business software worldwide, from 68.2% to 68.7%.

  2. In September 2026, Studio Designer lost share of searches among interior design business software worldwide, from 2.2% to 1.5%.

  3. In September 2026, DesignFiles rose from 5th to 4th among interior design business software worldwide.

  4. Estimated monthly branded searches for Programa worldwide fell 18.1% over 12 measured months, from 720 to 590 in September 2026.

How are DesignFiles’ branded searches counted?

1 search term

Brandwave collects information about searches that people make online using DesignFiles’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • designfiles.co

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How the Brand Demand Index is measured

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Is DesignFiles your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.