Brandwave

How popular isCoast in search?

In August 2026, there were an estimated 9.9K branded searches for Coast worldwide which is down 18.2% over the last 11 months. Coast holds 2.6% estimated Share of Search among caravan accessories worldwide and is ranked 2nd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Thule95.8%
  2. Coast2.6%
  3. Dometic1.4%
  4. Camec0.1%
  5. AL-KO0.05%
  6. Truma0.04%
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Which caravan accessories compete with Coast?

Coast against caravan accessories worldwide, by month

Share of Search by month for Thule, Coast. The figures are in the table below the chart.

View monthly share of search table
MonthThuleCoastDometicCamecAL-KOTruma
Oct 202595.2%3.8%0.76%0.1%0.05%0.03%
Nov 202596%3.2%0.63%0.13%0.02%0.02%
Dec 202595.9%3.2%0.76%0.1%0.02%0.02%
Jan 202697.1%2.1%0.63%0.13%0.03%0.02%
Feb 202695.8%3.2%0.76%0.15%0.07%0.03%
Mar 202695.9%3.2%0.76%0.1%0.04%0.03%
Apr 202696.3%2.6%0.94%0.13%0.04%0.04%
May 202696.8%2.1%0.95%0.1%0.04%0.03%
Jun 202695.8%2.6%1.4%0.12%0.04%0.03%
Jul 202696.3%2.1%1.4%0.1%0.03%0.03%
Aug 202695.8%2.6%1.4%0.1%0.05%0.04%
Sep 2026——————
  1. 1.Thule

    95.8%

    Held 1st. 368K estimated branded searches, -18.2% vs prior month. Share -0.5 points.

  2. 2.Coast

    2.6%

    Held 2nd. 9.9K estimated branded searches, 0% vs prior month. Share +0.5 points.

  3. 3.Dometic

    1.4%

    Held 3rd. 5.4K estimated branded searches, -18.2% vs prior month. Share 0 points.

  4. 4.Camec

    0.1%

    Held 4th. 390 estimated branded searches, -18.8% vs prior month. Share 0 points.

  5. 5.AL-KO

    0.05%

    Held 5th. 210 estimated branded searches, +50% vs prior month. Share 0 points.

  6. 6.Truma

    0.04%

    Held 6th. 140 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Coast and its closest rivals

How has branded search demand for Coast changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Coast worldwide fell from 12.1K to 9.9K.
  • Across the 11 months ending August 2026, Coast’s estimated Share of Search among caravan accessories worldwide decreased from 3.8% to 2.6%.
  • Across the 11 months ending August 2026, Coast’s estimated Share of Search among caravan accessories worldwide peaked at 3.8% in October 2025 and was lowest at 2.1% in July 2026.

How did search popularity change for caravan accessories worldwide in August 2026?

  1. Estimated monthly branded searches for Dometic worldwide rose 125% over 11 measured months, from 2.4K to 5.4K in August 2026.

  2. Estimated monthly branded searches for Truma worldwide rose 55.6% over 11 measured months, from 90 to 140 in August 2026.

  3. Estimated monthly branded searches for AL-KO worldwide rose 23.5% over 11 measured months, from 170 to 210 in August 2026.

  4. Estimated monthly branded searches for Thule worldwide rose 22.3% over 11 measured months, from 301K to 368K in August 2026.

  5. Estimated monthly branded searches for Camec worldwide rose 21.9% over 11 measured months, from 320 to 390 in August 2026.

  6. Estimated monthly branded searches for Coast worldwide fell 18.2% over 11 measured months, from 12.1K to 9.9K in August 2026.

How is Coast measured?

Brandwave collects information about searches that people make online using Coast’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • coast fm

How the Brand Demand Index is measured

Who owns Coast?

Coast is owned by NZME. Brandwave does not track any other brands owned by NZME.

Do you work for Coast? To request corrections or removal please contact us via our support page and we will be happy to assist.

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Is Coast your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.