How popular isCargoWise?
In September 2026, people searched for CargoWise by name about 18,100 times worldwide, a 22.3% increase from the previous year. These searches made up 3.6% of all global trade compliance platform searches, placing CargoWise fifth out of eight platforms. When we asked both ChatGPT and Google AI Overviews about trade compliance platforms, CargoWise appeared in one of the five answers and was the joint fifth most recommended of the eight.
CargoWise is the fifth most searched of 8 competitors and the joint fifth most recommended in AI answers.
LivingstonShare of searches 48.4%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
Thomson ReutersShare of searches 26.6%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
ExpeditorsShare of searches 17.8%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
Amber RoadShare of searches 3.6%Mentioned in 1 of 5 AI answersPlace in AI recommendations 5th
CargoWiseShare of searches 3.6%Mentioned in 1 of 5 AI answersPlace in AI recommendations 5th
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Top trade compliance platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, CargoWise was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. CargoWise is the joint fifth most recommended of the eight.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Thomson Reuters4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Oracle Global Trade Management3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- e2open Global Trade Management3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Descartes MacroPoint3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Amber Road1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
CargoWise1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Livingston0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Expeditors0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about trade compliance platforms
5 answers
Asked ChatGPT
“Which trade compliance platform should I use?”
Asked ChatGPT
“What are the best trade compliance platforms?”
Asked ChatGPT
“What's the best trade compliance platform for cross border trade?”
Searched Google, AI Overview
“global trade compliance”
Searched Google, AI Overview
“customs compliance software”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Which trade compliance platforms compete with CargoWise?
Share of searches by month for Livingston, Thomson Reuters, Expeditors, Amber Road, CargoWise. The figures are in the table below the chart.
View monthly share of searches table
| Month | Livingston | Thomson Reuters | Expeditors | Amber Road | CargoWise | Oracle Global Trade Management | e2open Global Trade Management | Descartes MacroPoint |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 44.7% | 30% | 16.4% | 6% | 2.7% | 0.13% | <0.01% | <0.01% |
| Nov 2025 | 44.9% | 30.2% | 16.5% | 5% | 3.3% | 0.13% | <0.01% | <0.01% |
| Dec 2025 | 44.4% | 29.8% | 16.4% | 6% | 3.3% | 0.09% | <0.01% | <0.01% |
| Jan 2026 | 39.8% | 32.7% | 17.9% | 6.6% | 2.9% | 0.1% | <0.01% | <0.01% |
| Feb 2026 | 40.3% | 33.1% | 18.1% | 5.4% | 3% | 0.14% | <0.01% | <0.01% |
| Mar 2026 | 40% | 32.8% | 18% | 5.4% | 3.6% | 0.18% | <0.01% | <0.01% |
| Apr 2026 | 44.1% | 29.6% | 16.2% | 7.3% | 2.7% | 0.11% | <0.01% | <0.01% |
| May 2026 | 47.3% | 26% | 17.4% | 6.4% | 2.8% | 0.11% | <0.01% | <0.01% |
| Jun 2026 | 48.7% | 26.7% | 17.9% | 3.6% | 2.9% | 0.12% | <0.01% | <0.01% |
| Jul 2026 | 53.8% | 24.1% | 16.2% | 3.2% | 2.6% | 0.09% | <0.01% | <0.01% |
| Aug 2026 | 48.7% | 26.7% | 17.9% | 2.9% | 3.6% | 0.1% | <0.01% | <0.01% |
| Sep 2026 | 48.4% | 26.6% | 17.8% | 3.6% | 3.6% | 0.09% | <0.01% | <0.01% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 48.4% | 246K | 0% | -0.3 points | |
| 2, held 2nd | 26.6% | 135K | 0% | -0.2 points | |
| 3, held 3rd | 17.8% | 90.5K | 0% | -0.1 points | |
| 4, moved from 5th to 4th | 3.6% | 18.1K | +22.3% | +0.6 pointsmoved from 5th to 4th | |
| 5, moved from 4th to 5th | 3.6% | 18.1K | 0% | 0 pointsmoved from 4th to 5th | |
| 6, held 6th | 0.09% | 480 | 0% | 0 points | |
| 7, held 7th | <0.01% | 50 | +66.7% | 0 points | |
| 8, held 8th | <0.01% | 10 | -50% | 0 points |
48.4%
Held 1st. 246K estimated branded searches, 0% vs prior month. Share -0.3 points.
26.6%
Held 2nd. 135K estimated branded searches, 0% vs prior month. Share -0.2 points.
17.8%
Held 3rd. 90.5K estimated branded searches, 0% vs prior month. Share -0.1 points.
3.6%
Moved from 5th to 4th. 18.1K estimated branded searches, +22.3% vs prior month. Share +0.6 points.
3.6%
Moved from 4th to 5th. 18.1K estimated branded searches, 0% vs prior month. Share 0 points.
Held 6th. 480 estimated branded searches, 0% vs prior month. Share 0 points.
7.e2open Global Trade Management
<0.01%
Held 7th. 50 estimated branded searches, +66.7% vs prior month. Share 0 points.
<0.01%
Held 8th. 10 estimated branded searches, -50% vs prior month. Share 0 points.
Compare popularity between CargoWise and its closest rivals
Every comparison with CargoWise
8 comparisons
How has branded search demand for CargoWise changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for CargoWise worldwide rose from 14.8K to 18.1K.
- Across the 12 months ending September 2026, CargoWise’s share of searches among trade compliance platforms worldwide increased from 2.7% to 3.6%.
How did search popularity change for trade compliance platforms worldwide in September 2026?
6 changes

In September 2026, Amber Road overtook CargoWise to rank 4th among trade compliance platforms worldwide, with 3.6% of the searches.
Estimated monthly branded searches for e2open Global Trade Management worldwide rose 150% over 12 measured months, from 20 to 50 in September 2026.

Estimated monthly branded searches for CargoWise worldwide rose 22.3% over 12 measured months, from 14.8K to 18.1K in September 2026.

Estimated monthly branded searches for Descartes MacroPoint worldwide fell 50% over 12 measured months, from 20 to 10 in September 2026.
Estimated monthly branded searches for Oracle Global Trade Management worldwide fell 33.3% over 12 measured months, from 720 to 480 in September 2026.

Estimated monthly branded searches for Thomson Reuters worldwide fell 18.2% over 12 measured months, from 165K to 135K in September 2026.
How are CargoWise’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using CargoWise’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- cargowise
Who owns CargoWise?
CargoWise is owned by WiseTech Global. Brandwave does not track any other brands owned by WiseTech Global.
Do you work for CargoWise? To request corrections or removal please contact us via our support page and we will be happy to assist.
Where does CargoWise compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Trade compliance platforms | 5th of 8 | 3.6% | Shown above |
| Customs brokerage platforms | 4th of 7 | 4.4% | Show ranking |

Is CargoWise your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.