Brandwave

How popular isBubble in search?

In September 2026, there were an estimated 23.6K branded searches for Bubble worldwide which is down 55% over the last 12 months. Bubble holds 12.6% estimated Share of Search among no-code and low-code app builders worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Retool39.5%
  2. Glide28.8%
  3. OutSystems17.6%
  4. Bubble12.6%
  5. Softr1.5%
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Which no-code and low-code app builders compete with Bubble?

Bubble against no-code and low-code app builders worldwide, by month

Share of Search by month for Retool, Glide, OutSystems, Bubble. The figures are in the table below the chart.

View monthly share of search table
MonthRetoolGlideOutSystemsBubbleSoftr
Oct 202533.9%26.6%18.6%19.7%1.2%
Nov 202534.3%26.9%18.8%19.1%0.99%
Dec 202538.6%24.7%17.3%18.5%0.98%
Jan 202633.8%31.1%15.1%18.9%1.1%
Feb 202634.8%31.1%15.6%17.3%1.2%
Mar 202635.8%32%16.1%14.8%1.3%
Apr 202632.4%35.1%14.5%16%1.9%
May 202635.7%32.5%16%14.4%1.4%
Jun 202638.9%29.8%17.4%12.7%1.2%
Jul 202635.7%32.5%15.9%14.5%1.4%
Aug 202637.2%32.2%16.6%12.5%1.5%
Sep 202639.5%28.8%17.6%12.6%1.5%
  1. 1.Retool

    39.5%

    Held 1st. 74K estimated branded searches, 0% vs prior month. Share +2.3 points.

  2. 2.Glide

    28.8%

    Held 2nd. 54K estimated branded searches, -15.9% vs prior month. Share -3.5 points.

  3. 3.OutSystems

    17.6%

    Held 3rd. 33.1K estimated branded searches, 0% vs prior month. Share +1 points.

  4. 4.Bubble

    12.6%

    Held 4th. 23.6K estimated branded searches, -5.2% vs prior month. Share +0.1 points.

  5. 5.Softr

    1.5%

    Held 5th. 2.9K estimated branded searches, -1.7% vs prior month. Share +0.1 points.

Compare search popularity between Bubble and its closest rivals

How has branded search demand for Bubble changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Bubble worldwide fell from 52.5K to 23.6K.
  • Across the 12 months ending September 2026, Bubble’s estimated Share of Search among no-code and low-code app builders worldwide decreased from 19.7% to 12.6%.
  • Across the 12 months ending September 2026, Bubble’s estimated Share of Search among no-code and low-code app builders worldwide peaked at 19.7% in October 2025 and was lowest at 12.5% in August 2026.
  • Across the 12 months ending September 2026, Bubble fell from 3rd to 4th among no-code and low-code app builders worldwide.

How did search popularity change for no-code and low-code app builders worldwide in September 2026?

  1. In September 2026, Retool gained estimated Share of Search among no-code and low-code app builders worldwide, from 37.2% to 39.5%.

  2. In September 2026, OutSystems gained estimated Share of Search among no-code and low-code app builders worldwide, from 16.6% to 17.6%.

  3. In September 2026, Glide lost estimated Share of Search among no-code and low-code app builders worldwide, from 32.2% to 28.8%.

  4. Estimated monthly branded searches for Bubble worldwide fell 55% over 12 measured months, from 52.5K to 23.6K in September 2026.

  5. Estimated monthly branded searches for Softr worldwide fell 12.3% over 12 measured months, from 3.3K to 2.9K in September 2026.

Where does Bubble compete?

Bubble is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Moisturizer brands8th of 80.37%Show ranking
No-code app builders5th of 72.7%Show ranking
No-code and low-code app builders4th of 512.6%Shown above

How is Bubble measured?

Brandwave collects information about searches that people make online using Bubble’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

3 branded search terms

  • bubble app builder
  • bubble io
  • bubble no code

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How the Brand Demand Index is measured

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Is Bubble your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.