Brandwave

How popular isBILL in search?

In August 2026, there were an estimated 22.2K branded searches for BILL worldwide which is down 18.1% over the last 11 months. BILL holds 12.1% estimated Share of Search among accounts payable automation platforms worldwide and is ranked 5th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Tipalti26.9%
  2. Stampli26.9%
  3. Airbase22%
  4. AvidXchange12.1%
  5. BILL12.1%
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Which accounts payable automation platforms compete with BILL?

BILL against accounts payable automation platforms worldwide, by month

Share of Search by month for Tipalti, Stampli, Airbase, AvidXchange, BILL. The figures are in the table below the chart.

View monthly share of search table
MonthTipaltiStampliAirbaseAvidXchangeBILL
Oct 202526.1%21.3%21.2%17.3%14.2%
Nov 202527.6%22.5%22.5%15%12.3%
Dec 202527.7%22.5%22.4%15%12.3%
Jan 202626.3%21.5%26.1%14.3%11.7%
Feb 202625%20.3%30.1%13.5%11.1%
Mar 202621.4%17.3%38.4%11.5%11.5%
Apr 202626.5%21.5%26.1%14.3%11.7%
May 202627.9%22.5%22.4%15%12.3%
Jun 202627%21.9%21.9%14.6%14.6%
Jul 202628.3%23.2%23.1%12.7%12.7%
Aug 202626.9%26.9%22%12.1%12.1%
Sep 2026—————

  1. 1.Tipalti

    26.9%

    Held 1st. 49.6K estimated branded searches, -0.12% vs prior month. Share -1.4 points.

  2. 2.Stampli

    26.9%

    Held 2nd. 49.6K estimated branded searches, +21.7% vs prior month. Share +3.7 points.

  3. 3.Airbase

    22%

    Held 3rd. 40.5K estimated branded searches, 0% vs prior month. Share -1.1 points.

  4. 4.AvidXchange

    12.1%

    Held 4th. 22.2K estimated branded searches, 0% vs prior month. Share -0.6 points.

  5. 5.BILL

    12.1%

    Held 5th. 22.2K estimated branded searches, 0% vs prior month. Share -0.6 points.

Compare search popularity between BILL and its closest rivals

Every comparison with BILL

How has branded search demand for BILL changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for BILL worldwide fell from 27.1K to 22.2K.
  • Across the 11 months ending August 2026, BILL’s estimated Share of Search among accounts payable automation platforms worldwide decreased from 14.2% to 12.1%.
  • Across the 11 months ending August 2026, BILL’s estimated Share of Search among accounts payable automation platforms worldwide peaked at 14.6% in June 2026 and was lowest at 11.1% in February 2026.

How did search popularity change for accounts payable automation platforms worldwide in August 2026?

  1. In August 2026, Stampli gained estimated Share of Search among accounts payable automation platforms worldwide, from 23.2% to 26.9%.

  2. In August 2026, Tipalti lost estimated Share of Search among accounts payable automation platforms worldwide, from 28.3% to 26.9%.

  3. In August 2026, Airbase lost estimated Share of Search among accounts payable automation platforms worldwide, from 23.1% to 22%.

  4. In August 2026, AvidXchange lost estimated Share of Search among accounts payable automation platforms worldwide, from 12.7% to 12.1%.

  5. In August 2026, BILL lost estimated Share of Search among accounts payable automation platforms worldwide, from 12.7% to 12.1%.

How is BILL measured?

Brandwave collects information about searches that people make online using BILL’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • bill com

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How the Brand Demand Index is measured

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