Brandwave

How popular isAttwood in search?

In September 2026, there were an estimated 22.2K branded searches for Attwood worldwide which is down 18.1% over the last 12 months. Attwood holds 9.1% estimated Share of Search among boat covers worldwide and is ranked 4th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Westland55.2%
  2. Taylor Made24.7%
  3. Seal Skin9.2%
  4. Attwood9.1%
  5. Oceansouth1.8%
  6. Budge0.02%
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Which boat covers compete with Attwood?

Attwood against boat covers worldwide, by month

Share of Search by month for Westland, Taylor Made, Seal Skin, Attwood. The figures are in the table below the chart.

View monthly share of search table
MonthWestlandTaylor MadeSeal SkinAttwoodOceansouthBudge
Oct 202549.5%27.2%9.1%12.2%2%0.03%
Nov 202552.4%23.6%10.9%10.6%2.6%0.02%
Dec 202557.5%21.1%8%11.5%1.9%0.02%
Jan 202651.5%28.3%7.7%10.4%2.1%0.02%
Feb 202654.9%24.7%7.1%11.1%2.2%0.01%
Mar 202652%28.5%7.4%10.4%1.7%0.03%
Apr 202649.7%33.3%7.1%8.2%1.6%0.03%
May 202649.1%32.9%8.2%8.1%1.6%0.03%
Jun 202651.3%28.1%8.2%10.3%2.1%0.02%
Jul 202652.5%28.8%8.4%8.6%1.7%0.02%
Aug 202652.5%28.8%8.4%8.6%1.7%0.02%
Sep 202655.2%24.7%9.2%9.1%1.8%0.02%
  1. 1.Westland

    55.2%

    Held 1st. 135K estimated branded searches, 0% vs prior month. Share +2.7 points.

  2. Held 2nd. 60.5K estimated branded searches, -18.2% vs prior month. Share -4 points.

  3. 3.Seal Skin

    9.2%

    Moved from 4th to 3rd. 22.5K estimated branded searches, +3.7% vs prior month. Share +0.8 points.

  4. 4.Attwood

    9.1%

    Moved from 3rd to 4th. 22.2K estimated branded searches, 0% vs prior month. Share +0.4 points.

  5. Held 5th. 4.4K estimated branded searches, 0% vs prior month. Share +0.1 points.

  6. 6.Budge

    0.02%

    Held 6th. 50 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Attwood and its closest rivals

How has branded search demand for Attwood changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Attwood worldwide fell from 27.1K to 22.2K.
  • Across the 12 months ending September 2026, Attwood’s estimated Share of Search among boat covers worldwide decreased from 12.2% to 9.1%.
  • Across the 12 months ending September 2026, Attwood’s estimated Share of Search among boat covers worldwide peaked at 12.2% in October 2025 and was lowest at 8.1% in May 2026.
  • Across the 12 months ending September 2026, Attwood fell from 3rd to 4th among boat covers worldwide.

How did search popularity change for boat covers worldwide in September 2026?

  1. In September 2026, Seal Skin overtook Attwood to rank 3rd among boat covers worldwide, with 9.2% estimated Share of Search.

  2. In September 2026, Westland gained estimated Share of Search among boat covers worldwide, from 52.5% to 55.2%.

  3. In September 2026, Taylor Made lost estimated Share of Search among boat covers worldwide, from 28.8% to 24.7%.

  4. Estimated monthly branded searches for Budge worldwide fell 28.6% over 12 measured months, from 70 to 50 in September 2026.

  5. Estimated monthly branded searches for Attwood worldwide fell 18.1% over 12 measured months, from 27.1K to 22.2K in September 2026.

How is Attwood measured?

Brandwave collects information about searches that people make online using Attwood’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • attwood

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How the Brand Demand Index is measured

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Is Attwood your brand?

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