Brandwave

How popular isAA in search?

In September 2026, there were an estimated 320 branded searches for AA worldwide which held steady over the last 12 months. AA holds 0.21% estimated Share of Search among jump leads worldwide and is ranked 6th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. NOCO65.6%
  2. Stanley15.2%
  3. Clore14.5%
  4. Ring Automotive3.5%
  5. Autowit1%
  6. AA0.21%
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Which jump leads compete with AA?

AA against jump leads worldwide, by month

Share of Search by month for NOCO, Stanley, Clore, Ring Automotive, AA. The figures are in the table below the chart.

View monthly share of search table
MonthNOCOStanleyCloreRing AutomotiveAutowitAA
Oct 202561%15%19%3.8%1.1%0.22%
Nov 202570.9%13.3%11.8%2.8%1%0.14%
Dec 202568.7%15.6%12.7%2%0.88%0.08%
Jan 202672.5%14.4%9.9%2.4%0.84%0.11%
Feb 202670.5%13.1%12.8%2.5%0.91%0.15%
Mar 202665.8%15.2%14.5%3.5%0.85%0.21%
Apr 202664.8%15.6%15.4%3%0.9%0.22%
May 202657.9%21.5%16.8%2.7%0.8%0.2%
Jun 202662.4%15.3%18.1%2.9%1.1%0.14%
Jul 202658.7%17.8%19.3%3.1%0.92%0.12%
Aug 202663.4%17.2%15.1%3%1.1%0.14%
Sep 202665.6%15.2%14.5%3.5%1%0.21%

  1. 1.NOCO

    65.6%

    Held 1st. 101K estimated branded searches, +7.9% vs prior month. Share +2.1 points.

  2. 2.Stanley

    15.2%

    Held 2nd. 23.4K estimated branded searches, -7.9% vs prior month. Share -2 points.

  3. 3.Clore

    14.5%

    Held 3rd. 22.3K estimated branded searches, 0% vs prior month. Share -0.6 points.

  4. 4.Ring Automotive

    3.5%

    Held 4th. 5.4K estimated branded searches, +22.7% vs prior month. Share +0.5 points.

  5. 5.Autowit

    1%

    Held 5th. 1.6K estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.AA

    0.21%

    Held 6th. 320 estimated branded searches, +52.4% vs prior month. Share +0.1 points.

Compare search popularity between AA and its closest rivals

Every comparison with AA

How has branded search demand for AA changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for AA worldwide held steady at 320.
  • Across the 12 months ending September 2026, AA’s estimated Share of Search among jump leads worldwide held steady, from 0.22% to 0.21%.

How did search popularity change for jump leads worldwide in September 2026?

  1. In September 2026, NOCO gained estimated Share of Search among jump leads worldwide, from 63.4% to 65.6%.

  2. In September 2026, Ring Automotive gained estimated Share of Search among jump leads worldwide, from 3% to 3.5%.

  3. In September 2026, Stanley lost estimated Share of Search among jump leads worldwide, from 17.2% to 15.2%.

  4. In September 2026, Clore lost estimated Share of Search among jump leads worldwide, from 15.1% to 14.5%.

How is AA measured?

Brandwave collects information about searches that people make online using AA’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • aa lead

Do you work for AA? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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