Brandwave

How popular isAA in search?

In September 2026, there were an estimated 320 branded searches for AA worldwide which held steady over the last 12 months. AA holds 0.24% estimated Share of Search among jump leads worldwide and is ranked 6th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. NOCO75.8%
  2. Clore16.7%
  3. Ring Automotive4.1%
  4. Stanley2%
  5. Autowit1.2%
  6. AA0.24%
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Which jump leads compete with AA?

AA against jump leads worldwide, by month

Share of Search by month for NOCO, Clore, Ring Automotive, AA. The figures are in the table below the chart.

View monthly share of search table
MonthNOCOCloreRing AutomotiveStanleyAutowitAA
Oct 202570.2%21.8%4.3%2.1%1.3%0.26%
Nov 202580.3%13.4%3.2%1.9%1.1%0.16%
Dec 202579.9%14.7%2.4%1.9%1%0.09%
Jan 202683.1%11.3%2.7%1.8%0.96%0.13%
Feb 202680%14.5%2.9%1.4%1%0.17%
Mar 202676.1%16.8%4.1%1.9%0.98%0.24%
Apr 202675.3%18%3.5%1.9%1%0.26%
May 202672.6%21.1%3.4%1.7%1%0.25%
Jun 202672.5%21%3.4%1.7%1.2%0.16%
Jul 202670.1%23.1%3.7%1.9%1.1%0.14%
Aug 202675%17.9%3.5%2.1%1.3%0.17%
Sep 202675.8%16.7%4.1%2%1.2%0.24%

  1. 1.NOCO

    75.8%

    Held 1st. 101K estimated branded searches, +7.9% vs prior month. Share +0.8 points.

  2. 2.Clore

    16.7%

    Held 2nd. 22.3K estimated branded searches, 0% vs prior month. Share -1.1 points.

  3. 3.Ring Automotive

    4.1%

    Held 3rd. 5.4K estimated branded searches, +22.7% vs prior month. Share +0.5 points.

  4. 4.Stanley

    2%

    Held 4th. 2.6K estimated branded searches, 0% vs prior month. Share -0.1 points.

  5. 5.Autowit

    1.2%

    Held 5th. 1.6K estimated branded searches, 0% vs prior month. Share -0.1 points.

  6. 6.AA

    0.24%

    Held 6th. 320 estimated branded searches, +52.4% vs prior month. Share +0.1 points.

Compare search popularity between AA and its closest rivals

Every comparison with AA

How has branded search demand for AA changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for AA worldwide held steady at 320.
  • Across the 12 months ending September 2026, AA’s estimated Share of Search among jump leads worldwide held steady, from 0.26% to 0.24%.

How did search popularity change for jump leads worldwide in September 2026?

  1. In September 2026, NOCO gained estimated Share of Search among jump leads worldwide, from 75% to 75.8%.

  2. In September 2026, Ring Automotive gained estimated Share of Search among jump leads worldwide, from 3.5% to 4.1%.

  3. In September 2026, Clore lost estimated Share of Search among jump leads worldwide, from 17.9% to 16.7%.

How is AA measured?

Brandwave collects information about searches that people make online using AA’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • aa lead

Do you work for AA? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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