Brandwave

Nando's vs Oporto:Which is more popular?

In September 2026, Nando's and Oporto were level in searches among chicken chains in Australia, with an estimated 165K branded searches each, at 10.6% of the total each. When we asked ChatGPT and Google AI Overviews about chicken chains, Oporto appeared in three of the four answers and Nando's in two. Nando's was mentioned before Oporto in two out of three answers.

Among chicken chains in Australia in September 2026

Who do people search for more?

Nando's and Oporto are searched for about as often as each other.

Nando's 165K searchesOporto 165K searches

Who does AI mention more?

Oporto, mentioned in 3 of 4 answers, Nando's in 2

Oporto in 3 of 4Nando's in 2 of 4

Who does AI recommend more?

Nando's, named ahead of Oporto in 2 of 3 answers

Nando's first in 2Oporto first in 1

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Top chicken chains in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Oporto was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Nando's was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Nando's was listed before Oporto in two out of three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Red Rooster1st
  2. KFC2nd
  3. Nando's3rd
  4. Oporto4th
  5. El Jannah5th
  6. Chicken Treat6th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • KFC3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Red Rooster3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Oporto3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • El Jannah2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Nando's2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Chicken Treat1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about chicken chains

4 answers

Brands are shown in the order each answer named them. The survey took place in Australia on October 23, 2026.

Is Nando's or Oporto more popular in search?

This chart shows how often people search Google for Nando's and Oporto by name. Each line represents a brand's share of searches for all six chicken chains we track, month by month, from searches in Australia.

Nando's and Oporto among chicken chains in Australia, by month

Share of searches by month for Nando's, Oporto. The figures are in the table below the chart.

View monthly share of searches table
MonthKFCRed RoosterEl JannahNando'sOportoChicken Treat
Oct 202547.3%17.3%11.5%11.5%9.5%2.8%
Nov 202552.2%15.7%10.5%10.5%8.6%2.6%
Dec 202551%15.3%12.5%10.2%8.4%2.5%
Jan 202648.8%14.6%11.9%11.9%9.8%2.9%
Feb 202652.3%15.6%10.5%10.5%8.6%2.6%
Mar 202649.7%14.9%14.9%10%8.2%2.4%
Apr 202652.3%15.6%10.5%10.5%8.6%2.6%
May 202653.1%15.9%10.6%10.6%7.1%2.6%
Jun 202652.3%15.6%10.5%10.5%8.6%2.6%
Jul 202650.5%18.5%10.1%10.1%8.3%2.5%
Aug 202645.5%20.3%11.2%11.2%9.1%2.7%
Sep 202653%13%10.6%10.6%10.6%2.1%

How has the Nando's and Oporto comparison changed over the last 12 months?

3 findings
  • Nando's was ahead of Oporto in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Nando's’ share of searches among chicken chains in Australia moved from 11.5% to 10.6%, and its estimated monthly branded searches moved from 201K to 165K.
  • Across the 12 months ending September 2026, Oporto’s share of searches among chicken chains in Australia moved from 9.5% to 10.6%, and its estimated monthly branded searches held steady at 165K.

How did search popularity change for Australia chicken chains in September 2026?

2 changes
  1. In September 2026, Oporto gained share of searches among chicken chains in Australia, from 9.1% to 10.6%.

  2. In September 2026, Nando's lost share of searches among chicken chains in Australia, from 11.2% to 10.6%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Nando's’ and Oporto’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Nando's

1 branded search term

  • nando's

Oporto

1 branded search term

  • oporto

How the Brand Demand Index is measured

Other head-to-heads among chicken chains

Creator with pink hair and a pink jacket

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