Brandwave

Jeep vs McLaren:Which is more popular?

In September 2026, Jeep had more branded searches than McLaren among car brands in Australia. Jeep had about 62,400 branded searches, while McLaren had 54,200. Jeep made up 0.96% of all car brand searches we track, and McLaren accounted for 0.83%. When we asked ChatGPT and Google AI Overviews about car brands, Jeep appeared in one of the five answers and McLaren in none.

Among car brands in Australia in September 2026

Who do people search for more?

Jeep, about 15% more searches than McLaren

Jeep 62.4K searchesMcLaren 54.2K searches

Who does AI mention more?

Jeep, mentioned in 1 of 5 answers, McLaren in 0

Jeep in 1 of 5McLaren in 0 of 5

Follow Jeep vs McLaren and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top car brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Jeep was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. McLaren did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Toyota1st
  2. Hyundai2nd
  3. BYD3rd
  4. Honda4th
  5. Kia5th
  6. Ford6th
  7. Mazda7th
  8. Suzuki8th
  9. +5 more
  10. Jeep14th
  11. +2 more
  12. McLaren–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Toyota5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Hyundai5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • BYD4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Kia3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Ford3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Mazda2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Tesla2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Honda2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Jeep1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • McLaren0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+7 more

See every answer about car brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in Australia on October 26, 2026.

Is Jeep or McLaren more popular in search?

This chart shows how often people search Google for Jeep and McLaren by name. Each line represents a brand's share of searches for all 57 car brands we track, month by month, from searches in Australia.

Jeep and McLaren among car brands in Australia, by month

Share of searches by month for Jeep, McLaren. The figures are in the table below the chart.

View monthly share of searches table
MonthToyotaBYDMitsubishiMazdaKiaTeslaFordHyundaiSubaruHondaNissanPorscheZeekrGeelySuzukiJeepMcLaren
Oct 202513.4%4.6%4.9%5.3%5%3.7%4.9%4.3%4%3.1%3.3%3%0.69%0.48%3%1.3%1.2%
Nov 202513.2%4.8%5.2%5.5%4.9%3.3%4.9%4.1%3.7%3.2%3.6%3.1%0.72%0.52%2.7%1.2%1.1%
Dec 202513.4%4.5%5.2%5.3%5%3.2%4.7%4.2%3.9%3.5%3.3%2.9%0.76%0.53%2.8%1.2%0.98%
Jan 202613.6%4.9%5.3%5.8%5.4%3.1%4.8%4.5%3.9%3.1%3.3%2.6%0.81%0.57%3%1.2%0.83%
Feb 202613.1%4.9%4.9%5.4%5.4%3.3%4.5%4.1%3.9%3.2%3.3%2.7%0.86%0.91%2.8%1.1%0.79%
Mar 202611.8%9.8%4.6%5.1%5.1%6%3.6%3.8%3.3%2.7%2.8%2.6%1.6%1.3%2.3%0.89%0.9%
Apr 202611.6%9%4.6%4.5%4.9%5.4%3.9%3.7%3.1%2.9%2.9%2.5%2.5%1.5%2.5%1%0.67%
May 202612.1%7%5.1%5.2%4.7%3.8%4.4%3.8%3.4%3.1%3%2.9%2.2%1.4%2.6%0.99%0.74%
Jun 202612.3%6.3%4.6%5%4.9%3.6%4.5%4.1%3.7%3.1%2.9%2.7%1.8%1.6%2.6%1.1%0.73%
Jul 202612.5%6%4.2%5.4%5%3.5%4.1%4.1%3.6%3.2%2.9%2.8%1.8%1.6%2.5%1%0.71%
Aug 202612.5%5.9%4.2%5.5%4.8%3.8%4.3%3.8%3.7%3.2%3.2%2.8%2%1.9%2.6%1%0.78%
Sep 202611.4%6.5%5.7%4.8%4.6%4.3%4.2%3.5%3.4%3.1%3%2.8%2.5%2.4%2.4%0.96%0.83%

How has the Jeep and McLaren comparison changed over the last 12 months?

3 findings
  • The lead changed hands 2 times in the 12 months ending September 2026: McLaren took it in March 2026, Jeep took it in April 2026.
  • Across the 12 months ending September 2026, Jeep’s share of searches among car brands in Australia moved from 1.3% to 0.96%, and its estimated monthly branded searches moved from 88.8K to 62.4K.
  • Across the 12 months ending September 2026, McLaren’s share of searches among car brands in Australia moved from 1.2% to 0.83%, and its estimated monthly branded searches moved from 85.5K to 54.2K.

How did search popularity change for Australia car brands in September 2026?

2 changes
  1. In September 2026, McLaren rose from 35th to 34th among car brands in Australia.

  2. In September 2026, Jeep fell from 29th to 30th among car brands in Australia.

How are branded searches counted?

14 search terms

Brandwave collects information about searches that people make online using Jeep’s and McLaren’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Jeep

7 branded search terms

  • jeep
  • jeep cars
  • jeep compass
  • jeep gladiator
  • jeep grand cherokee
  • jeep renegade
  • jeep wrangler

McLaren

7 branded search terms

  • mclaren
  • mclaren 570s
  • mclaren 720s
  • mclaren 750s
  • mclaren artura
  • mclaren cars
  • mclaren gt

How the Brand Demand Index is measured

Other head-to-heads among car brands

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.