Hostinger vs SiteGround:Which is more popular?
In September 2026, Hostinger had more branded searches than SiteGround among web hosting providers in Australia. Hostinger had about 22,200 branded searches, while SiteGround had 12,100. Hostinger made up 21.1% of all web hosting provider searches we track, and SiteGround accounted for 11.5%. When we asked ChatGPT and Google AI Overviews about web hosting providers, Hostinger appeared in three of the five answers and SiteGround in two. SiteGround was mentioned before Hostinger in two out of three answers that named either.
Who do people search for more?
Hostinger, about 83% more searches than SiteGround
Who does AI mention more?
Hostinger, mentioned in 3 of 5 answers, SiteGround in 2
Who does AI recommend more?
SiteGround, named ahead of Hostinger in 2 of 3 answers
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Top web hosting providers in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Hostinger was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. SiteGround was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. SiteGround was listed before Hostinger in two out of three answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
VentraIP4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Hostinger3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Crazy Domains2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
SiteGround2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Digital Pacific1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Netregistry0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about web hosting providers
5 answers
Asked ChatGPT
“What's the best web hosting provider in Australia?”
Asked ChatGPT
“Which Australian web host is best for a small business website?”
Asked ChatGPT
“Where should I register a .com.au domain?”
Searched Google, AI Overview
“web hosting”
Searched Google, AI Overview
“domain names”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in Australia on October 23, 2026.
Is Hostinger or SiteGround more popular in search?
This chart shows how often people search Google for Hostinger and SiteGround by name. Each line represents a brand's share of searches for all six web hosting providers we track, month by month, from searches in Australia.
Share of searches by month for Hostinger, SiteGround. The figures are in the table below the chart.
View monthly share of searches table
| Month | Crazy Domains | VentraIP | Hostinger | SiteGround | Digital Pacific | Netregistry |
|---|---|---|---|---|---|---|
| Oct 2025 | 32.3% | 26.4% | 21.7% | 11.8% | 3.5% | 4.3% |
| Nov 2025 | 32.8% | 26.8% | 22% | 12% | 2.9% | 3.6% |
| Dec 2025 | 27.1% | 27.1% | 27.1% | 12.1% | 2.9% | 3.5% |
| Jan 2026 | 32.5% | 26.6% | 21.8% | 11.9% | 3.5% | 3.5% |
| Feb 2026 | 29.6% | 29.6% | 24.2% | 10.8% | 3.2% | 2.6% |
| Mar 2026 | 26.8% | 26.8% | 26.8% | 12% | 5.3% | 2.3% |
| Apr 2026 | 29.8% | 29.8% | 24.4% | 10.9% | 2.6% | 2.6% |
| May 2026 | 28.9% | 35.3% | 19.3% | 10.6% | 3.9% | 2.1% |
| Jun 2026 | 27.4% | 33.5% | 22.4% | 12.3% | 2.4% | 2% |
| Jul 2026 | 28% | 34.3% | 22.9% | 10.2% | 2.5% | 2% |
| Aug 2026 | 28% | 34.3% | 22.9% | 10.2% | 2.5% | 2% |
| Sep 2026 | 31.4% | 31.4% | 21.1% | 11.5% | 2.3% | 2.3% |
How has the Hostinger and SiteGround comparison changed over the last 12 months?
3 findings
- Hostinger was ahead of SiteGround in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Hostinger’s share of searches among web hosting providers in Australia moved from 21.7% to 21.1%, and its estimated monthly branded searches held steady at 22.2K.
- Across the 12 months ending September 2026, SiteGround’s share of searches among web hosting providers in Australia moved from 11.8% to 11.5%, and its estimated monthly branded searches held steady at 12.1K.
How did search popularity change for Australia web hosting providers in September 2026?
2 changes

In September 2026, SiteGround gained share of searches among web hosting providers in Australia, from 10.2% to 11.5%.

In September 2026, Hostinger lost share of searches among web hosting providers in Australia, from 22.9% to 21.1%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Hostinger’s and SiteGround’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Hostinger
1 branded search term
- hostinger
SiteGround
1 branded search term
- siteground
Other head-to-heads among web hosting providers

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