Brandwave

Ferrari vs Jaecoo:Which is more popular?

In September 2026, Jaecoo had more branded searches than Ferrari among car brands in Australia. Jaecoo had about 86,100 branded searches, while Ferrari had 71,700. Jaecoo made up 1.3% of all car brand searches we track, and Ferrari accounted for 1.1%. When we asked ChatGPT and Google AI Overviews about car brands, neither Ferrari nor Jaecoo appeared in any of the five answers.

Among car brands in Australia in September 2026

Who do people search for more?

Jaecoo, about 20% more searches than Ferrari

Jaecoo 86.1K searchesFerrari 71.7K searches

Who does AI mention more?

Both were mentioned in 0 of 5 answers.

Ferrari in 0 of 5Jaecoo in 0 of 5

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Top car brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, neither Ferrari nor Jaecoo showed up in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Toyota1st
  2. Hyundai2nd
  3. BYD3rd
  4. Honda4th
  5. Kia5th
  6. Ford6th
  7. Mazda7th
  8. Suzuki8th
  9. +7 more
  10. Jaecoo–
  11. Ferrari–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Toyota5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Hyundai5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • BYD4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Kia3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Ford3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Mazda2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Tesla2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Honda2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Jaecoo0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Ferrari0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+7 more

See every answer about car brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in Australia on October 26, 2026.

Is Ferrari or Jaecoo more popular in search?

This chart shows how often people search Google for Ferrari and Jaecoo by name. Each line represents a brand's share of searches for all 57 car brands we track, month by month, from searches in Australia.

Ferrari and Jaecoo among car brands in Australia, by month

Share of searches by month for Jaecoo, Ferrari. The figures are in the table below the chart.

View monthly share of searches table
MonthToyotaBYDMitsubishiMazdaKiaTeslaFordHyundaiSubaruHondaNissanPorscheZeekrGeelySuzukiJaecooFerrari
Oct 202513.4%4.6%4.9%5.3%5%3.7%4.9%4.3%4%3.1%3.3%3%0.69%0.48%3%0.46%1.2%
Nov 202513.2%4.8%5.2%5.5%4.9%3.3%4.9%4.1%3.7%3.2%3.6%3.1%0.72%0.52%2.7%0.48%1.3%
Dec 202513.4%4.5%5.2%5.3%5%3.2%4.7%4.2%3.9%3.5%3.3%2.9%0.76%0.53%2.8%0.52%1.1%
Jan 202613.6%4.9%5.3%5.8%5.4%3.1%4.8%4.5%3.9%3.1%3.3%2.6%0.81%0.57%3%0.65%0.99%
Feb 202613.1%4.9%4.9%5.4%5.4%3.3%4.5%4.1%3.9%3.2%3.3%2.7%0.86%0.91%2.8%0.69%1.1%
Mar 202611.8%9.8%4.6%5.1%5.1%6%3.6%3.8%3.3%2.7%2.8%2.6%1.6%1.3%2.3%1.1%1%
Apr 202611.6%9%4.6%4.5%4.9%5.4%3.9%3.7%3.1%2.9%2.9%2.5%2.5%1.5%2.5%1.2%0.87%
May 202612.1%7%5.1%5.2%4.7%3.8%4.4%3.8%3.4%3.1%3%2.9%2.2%1.4%2.6%0.94%1.2%
Jun 202612.3%6.3%4.6%5%4.9%3.6%4.5%4.1%3.7%3.1%2.9%2.7%1.8%1.6%2.6%1.2%1.1%
Jul 202612.5%6%4.2%5.4%5%3.5%4.1%4.1%3.6%3.2%2.9%2.8%1.8%1.6%2.5%1.3%1.1%
Aug 202612.5%5.9%4.2%5.5%4.8%3.8%4.3%3.8%3.7%3.2%3.2%2.8%2%1.9%2.6%1.2%1%
Sep 202611.4%6.5%5.7%4.8%4.6%4.3%4.2%3.5%3.4%3.1%3%2.8%2.5%2.4%2.4%1.3%1.1%

How has the Ferrari and Jaecoo comparison changed over the last 12 months?

3 findings
  • The lead changed hands 3 times in the 12 months ending September 2026: Jaecoo took it in March 2026, Ferrari took it in May 2026, Jaecoo took it in June 2026.
  • Across the 12 months ending September 2026, Ferrari’s share of searches among car brands in Australia moved from 1.2% to 1.1%, and its estimated monthly branded searches moved from 85K to 71.7K.
  • Across the 12 months ending September 2026, Jaecoo’s share of searches among car brands in Australia moved from 0.46% to 1.3%, and its estimated monthly branded searches moved from 32.5K to 86.1K.

How did search popularity change for Australia car brands in September 2026?

2 changes
  1. In September 2026, Jaecoo rose from 25th to 22nd among car brands in Australia.

  2. In September 2026, Ferrari rose from 28th to 26th among car brands in Australia.

How are branded searches counted?

10 search terms

Brandwave collects information about searches that people make online using Ferrari’s and Jaecoo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Ferrari

8 branded search terms

  • ferrari
  • ferrari 296
  • ferrari 458
  • ferrari 488
  • ferrari 812
  • ferrari cars
  • ferrari purosangue
  • ferrari roma

Jaecoo

2 branded search terms

  • jaecoo
  • jaecoo cars

How the Brand Demand Index is measured

Other head-to-heads among car brands

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