Brandwave

Ere Perez vs Nude by Nature:Which is more popular?

In September 2026, Nude by Nature had more branded searches than Ere Perez among makeup brands in Australia. Nude by Nature had about 8,100 branded searches, while Ere Perez had 3,600. Nude by Nature made up 3.5% of all makeup brand searches we track, and Ere Perez accounted for 1.5%. When we asked ChatGPT and Google AI Overviews about makeup brands, Ere Perez and Nude by Nature each appeared in two of the five answers. Nude by Nature was mentioned before Ere Perez in every answer that named either.

Among makeup brands in Australia in September 2026

Who do people search for more?

Nude by Nature, about 2 searches for every 1 for Ere Perez

Nude by Nature 8.1K searchesEre Perez 3.6K searches

Who does AI mention more?

Both were mentioned in 2 of 5 answers.

Ere Perez in 2 of 5Nude by Nature in 2 of 5

Who does AI recommend more?

Nude by Nature, named ahead of Ere Perez in 2 of 2 answers

Nude by Nature first in 2Ere Perez never first

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Top makeup brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Ere Perez and Nude by Nature were each mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Nude by Nature was listed before Ere Perez in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Charlotte Tilbury1st
  2. NARS2nd
  3. Fenty Beauty3rd
  4. MAC4th
  5. MCoBeauty5th
  6. MECCA MAX6th
  7. Rare Beauty7th
  8. Nude by Nature8th
  9. Maybelline9th
  10. +1 more
  11. Ere Perez11th
  12. +4 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Charlotte Tilbury3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Maybelline3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Fenty Beauty3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • NARS3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • MECCA MAX3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • MCoBeauty2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • MAC2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Rare Beauty2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Nude by Nature2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Ere Perez2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+5 more

See every answer about makeup brands

5 answers

Brands are shown in the order each answer named them. The survey took place in Australia on October 26, 2026.

Is Ere Perez or Nude by Nature more popular in search?

This chart shows how often people search Google for Ere Perez and Nude by Nature by name. Each line represents a brand's share of searches for all 15 makeup brands we track, month by month, from searches in Australia.

Ere Perez and Nude by Nature among makeup brands in Australia, by month

Share of searches by month for Nude by Nature, Ere Perez. The figures are in the table below the chart.

View monthly share of searches table
MonthMCoBeautyCharlotte TilburyMaybellineHuda BeautyMACRare BeautyFenty Beautye.l.f. CosmeticsNapoleon PerdisNude by NatureNARSEre PerezMECCA MAXToo FacedINIKA Organic
Oct 202533.4%15%8.2%8.2%6.1%6.7%5.5%3%3%3%3.7%1.1%1.3%1.1%0.89%
Nov 202527.1%18.2%4.5%22.1%5.8%5.4%3.6%1.6%2.4%2%3.6%1.1%0.88%0.88%0.88%
Dec 202535.8%19.7%5.9%8.8%5.4%5.9%3.9%2.4%2.2%2.6%3.2%0.94%1.4%0.94%0.78%
Jan 202633.3%14.9%8.1%12.2%5.3%6.7%4.5%2.5%2.4%3%3%1.3%1.1%1.1%0.72%
Feb 202631.9%14.3%9.6%9.6%6.2%7.8%4.3%2.2%2.3%3.5%3.5%1.5%1.5%1%0.84%
Mar 202638%13.9%9.3%6.2%6.9%6.2%4.2%2.2%2.3%3.4%3.4%1.2%1%1%0.8%
Apr 202630.8%16.8%9.2%7.5%6%6.2%5%2.9%2.7%4.1%3.4%1.5%1.5%1.2%1.2%
May 202629.7%16.3%8.9%8.9%7%5.9%5.9%3.1%2.7%3.2%3.2%1.4%1.2%1.2%1.2%
Jun 202630.9%20.7%9.3%7.6%6%4.1%4.1%2.7%3.4%3.4%2.8%2.3%0.79%0.79%1.2%
Jul 202630%20%9%7.3%6.7%6%4%4.7%2.2%3.3%2.7%1.5%0.97%0.97%0.77%
Aug 202634.8%15.6%8.5%7%7.4%4.6%4.6%3.6%3.1%3.8%2.5%1.7%0.92%0.92%0.92%
Sep 202631.7%17.3%9.5%7.7%5.8%5.2%4.2%4%3.5%3.5%2.8%1.5%1.2%1.2%0.81%

How has the Ere Perez and Nude by Nature comparison changed over the last 12 months?

3 findings
  • Nude by Nature was ahead of Ere Perez in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Ere Perez’s share of searches among makeup brands in Australia moved from 1.1% to 1.5%, and its estimated monthly branded searches moved from 2.9K to 3.6K.
  • Across the 12 months ending September 2026, Nude by Nature’s share of searches among makeup brands in Australia moved from 3% to 3.5%, and its estimated monthly branded searches held steady at 8.1K.

How did search popularity change for Australia makeup brands in September 2026?

2 changes
  1. In September 2026, Nude by Nature fell from 8th to 10th among makeup brands in Australia.

  2. Estimated monthly branded searches for Ere Perez in Australia rose 24.1% over 12 measured months, from 2.9K to 3.6K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Ere Perez’s and Nude by Nature’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Ere Perez

1 branded search term

  • ere perez

Nude by Nature

1 branded search term

  • nude by nature

How the Brand Demand Index is measured

Other head-to-heads among makeup brands

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