Brandwave

Ere Perez vs MECCA MAX:Which is more popular?

In September 2026, Ere Perez had more branded searches than MECCA MAX among makeup brands in Australia. Ere Perez had about 3,600 branded searches, while MECCA MAX had 2,900. Ere Perez made up 1.5% of all makeup brand searches we track, and MECCA MAX accounted for 1.2%. When we asked ChatGPT and Google AI Overviews about makeup brands, MECCA MAX appeared in three of the five answers and Ere Perez in two. Ere Perez and MECCA MAX were each mentioned first in two of the four answers.

Among makeup brands in Australia in September 2026

Who do people search for more?

Ere Perez, about 24% more searches than MECCA MAX

Ere Perez 3.6K searchesMECCA MAX 2.9K searches

Who does AI mention more?

MECCA MAX, mentioned in 3 of 5 answers, Ere Perez in 2

MECCA MAX in 3 of 5Ere Perez in 2 of 5

Who does AI recommend more?

Each is named first in 2 of 4 answers.

Ere Perez first in 2MECCA MAX first in 2

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Top makeup brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, MECCA MAX was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Ere Perez was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Ere Perez and MECCA MAX were each listed first in two of the four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Charlotte Tilbury1st
  2. NARS2nd
  3. Fenty Beauty3rd
  4. MAC4th
  5. MCoBeauty5th
  6. MECCA MAX6th
  7. Rare Beauty7th
  8. Nude by Nature8th
  9. Maybelline9th
  10. +1 more
  11. Ere Perez11th
  12. +4 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Charlotte Tilbury3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Maybelline3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Fenty Beauty3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • NARS3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • MECCA MAX3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • MCoBeauty2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • MAC2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Rare Beauty2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Nude by Nature2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Ere Perez2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+5 more

See every answer about makeup brands

5 answers

Brands are shown in the order each answer named them. The survey took place in Australia on October 26, 2026.

Is Ere Perez or MECCA MAX more popular in search?

This chart shows how often people search Google for Ere Perez and MECCA MAX by name. Each line represents a brand's share of searches for all 15 makeup brands we track, month by month, from searches in Australia.

Ere Perez and MECCA MAX among makeup brands in Australia, by month

Share of searches by month for Ere Perez, MECCA MAX. The figures are in the table below the chart.

View monthly share of searches table
MonthMCoBeautyCharlotte TilburyMaybellineHuda BeautyMACRare BeautyFenty Beautye.l.f. CosmeticsNapoleon PerdisNude by NatureNARSEre PerezMECCA MAXToo FacedINIKA Organic
Oct 202533.4%15%8.2%8.2%6.1%6.7%5.5%3%3%3%3.7%1.1%1.3%1.1%0.89%
Nov 202527.1%18.2%4.5%22.1%5.8%5.4%3.6%1.6%2.4%2%3.6%1.1%0.88%0.88%0.88%
Dec 202535.8%19.7%5.9%8.8%5.4%5.9%3.9%2.4%2.2%2.6%3.2%0.94%1.4%0.94%0.78%
Jan 202633.3%14.9%8.1%12.2%5.3%6.7%4.5%2.5%2.4%3%3%1.3%1.1%1.1%0.72%
Feb 202631.9%14.3%9.6%9.6%6.2%7.8%4.3%2.2%2.3%3.5%3.5%1.5%1.5%1%0.84%
Mar 202638%13.9%9.3%6.2%6.9%6.2%4.2%2.2%2.3%3.4%3.4%1.2%1%1%0.8%
Apr 202630.8%16.8%9.2%7.5%6%6.2%5%2.9%2.7%4.1%3.4%1.5%1.5%1.2%1.2%
May 202629.7%16.3%8.9%8.9%7%5.9%5.9%3.1%2.7%3.2%3.2%1.4%1.2%1.2%1.2%
Jun 202630.9%20.7%9.3%7.6%6%4.1%4.1%2.7%3.4%3.4%2.8%2.3%0.79%0.79%1.2%
Jul 202630%20%9%7.3%6.7%6%4%4.7%2.2%3.3%2.7%1.5%0.97%0.97%0.77%
Aug 202634.8%15.6%8.5%7%7.4%4.6%4.6%3.6%3.1%3.8%2.5%1.7%0.92%0.92%0.92%
Sep 202631.7%17.3%9.5%7.7%5.8%5.2%4.2%4%3.5%3.5%2.8%1.5%1.2%1.2%0.81%

How has the Ere Perez and MECCA MAX comparison changed over the last 12 months?

3 findings
  • The lead changed hands 3 times in the 12 months ending September 2026: Ere Perez took it in November 2025, MECCA MAX took it in December 2025, Ere Perez took it in January 2026.
  • Across the 12 months ending September 2026, Ere Perez’s share of searches among makeup brands in Australia moved from 1.1% to 1.5%, and its estimated monthly branded searches moved from 2.9K to 3.6K.
  • Across the 12 months ending September 2026, MECCA MAX’s share of searches among makeup brands in Australia moved from 1.3% to 1.2%, and its estimated monthly branded searches moved from 3.6K to 2.9K.

How did search popularity change for Australia makeup brands in September 2026?

2 changes
  1. In September 2026, MECCA MAX rose from 14th to 13th among makeup brands in Australia.

  2. Estimated monthly branded searches for Ere Perez in Australia rose 24.1% over 12 measured months, from 2.9K to 3.6K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Ere Perez’s and MECCA MAX’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Ere Perez

1 branded search term

  • ere perez

MECCA MAX

1 branded search term

  • mecca max

How the Brand Demand Index is measured

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