Brandwave

Dymocks vs QBD Books:Which is searched more in Australia?

In September 2026, QBD Books had more branded searches than Dymocks among bookstores in Australia. QBD Books was estimated to have 124K branded searches compared to Dymocks’ 2.4K, and held a 52.4% Share of Search versus Dymocks’ 1%.

Share of Search among bookstores in Australia in September 2026Which is more popular in search, Dymocks or QBD Books?
Dymocks1%2.4K searches
vs
QBD Books52.4%124K searches

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Which is more popular in search, Dymocks or QBD Books?

Compare the bookstores shoppers use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Dymocks and QBD Books among bookstores in Australia, by month

Share of Search by month for QBD Books, Dymocks. The figures are in the table below the chart.

View monthly share of search table
MonthQBD BooksBooktopiaDymocks
Oct 202552.2%46.5%1.2%
Nov 202552.1%46.6%1.2%
Dec 202556.7%41.6%1.7%
Jan 202654.4%44.5%1.2%
Feb 202652.1%46.7%1.2%
Mar 202647.3%51.5%1.1%
Apr 202654.2%44.6%1.2%
May 202649.3%49.3%1.3%
Jun 202647.3%51.5%1.1%
Jul 202649.5%49.5%1.1%
Aug 202652.2%46.5%1.2%
Sep 202652.4%46.6%1%

How has the Dymocks and QBD Books comparison changed over the last 12 months?

  • QBD Books was ahead of Dymocks in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Dymocks’ estimated Share of Search among bookstores in Australia moved from 1.2% to 1%, and its estimated monthly branded searches moved from 2.9K to 2.4K.
  • Across the 12 months ending September 2026, QBD Books’ estimated Share of Search among bookstores in Australia moved from 52.2% to 52.4%, and its estimated monthly branded searches held steady at 124K.

How did search popularity change for Australia bookstores in September 2026?

  1. QBD Books’ estimated Share of Search among bookstores in Australia has gained ground for 3 months in a row, from 47.3% to 52.4% in September 2026.

  2. Estimated monthly branded searches for Dymocks in Australia fell 17.2% over 12 measured months, from 2.9K to 2.4K in September 2026.

Other head-to-heads among bookstores

How each brand is measured

Brandwave collects information about searches that people make online using Dymocks’ and QBD Books’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Dymocks

1 branded search term

  • dymocks books

QBD Books

2 branded search terms

  • qbd
  • qbd books

How the Brand Demand Index is measured

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