Brandwave

Dôme Café vs The Coffee Club:Which is more popular?

In September 2026, The Coffee Club had more branded searches than Dôme Café among coffee chains in Australia. The Coffee Club had about 33,100 branded searches, while Dôme Café had 14,800. The Coffee Club made up 10.9% of all coffee chain searches we track, and Dôme Café accounted for 4.9%. When we asked ChatGPT and Google AI Overviews about coffee chains, Dôme Café and The Coffee Club each appeared in two of the four answers. Dôme Café was mentioned before The Coffee Club in two out of three answers.

Among coffee chains in Australia in September 2026

Who do people search for more?

The Coffee Club, about 2 searches for every 1 for Dôme Café

The Coffee Club 33.1K searchesDôme Café 14.8K searches

Who does AI mention more?

Both were mentioned in 2 of 4 answers.

Dôme Café in 2 of 4The Coffee Club in 2 of 4

Who does AI recommend more?

Dôme Café, named ahead of The Coffee Club in 2 of 3 answers

Dôme Café first in 2The Coffee Club first in 1

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Top coffee chains in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Dôme Café and The Coffee Club were each mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Dôme Café was listed before The Coffee Club in two out of three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Campos Coffee1st
  2. Merlo Coffee2nd
  3. Muffin Break3rd
  4. Dôme Café3rd
  5. The Coffee Club5th
  6. Zarraffa's Coffee6th
  7. Gloria Jean's7th
  8. Starbucks–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • The Coffee Club2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Campos Coffee2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Dôme Café2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Merlo Coffee2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Zarraffa's Coffee1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Muffin Break1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Gloria Jean's1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Starbucks0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about coffee chains

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in Australia on October 22, 2026.

Is Dôme Café or The Coffee Club more popular in search?

This chart shows how often people search Google for Dôme Café and The Coffee Club by name. Each line represents a brand's share of searches for all eight coffee chains we track, month by month, from searches in Australia.

Dôme Café and The Coffee Club among coffee chains in Australia, by month

Share of searches by month for The Coffee Club, Dôme Café. The figures are in the table below the chart.

View monthly share of searches table
MonthStarbucksZarraffa's CoffeeThe Coffee ClubMuffin BreakCampos CoffeeDôme CaféMerlo CoffeeGloria Jean's
Oct 202560.9%12.2%8.2%4.5%5.5%6.7%1.6%0.4%
Nov 202566.1%10.9%7.3%4%4.9%4.9%1.8%0.29%
Dec 202563.2%15.5%7%3.8%3.8%4.7%1.7%0.34%
Jan 202660.3%14.8%8.1%4.4%4.4%5.4%2%0.39%
Feb 202662.8%12.6%8.5%3.8%4.6%5.7%1.7%0.33%
Mar 202662.1%12.5%8.4%4.6%4.6%5.6%2%0.33%
Apr 202656%16.8%11.3%4.1%4.1%5%2.3%0.36%
May 202658.4%14.4%9.6%5.3%5.3%4.3%2.4%0.38%
Jun 202654.2%16.3%10.9%4.9%5.9%4.9%2.7%0.33%
Jul 202654.2%16.2%10.9%5.9%4.9%4.9%2.7%0.43%
Aug 202651.2%18.8%10.3%5.6%5.6%5.6%2.5%0.4%
Sep 202654.4%16.3%10.9%6%4.9%4.9%2.2%0.43%

How has the Dôme Café and The Coffee Club comparison changed over the last 12 months?

3 findings

How did search popularity change for Australia coffee chains in September 2026?

2 changes
  1. In September 2026, The Coffee Club gained share of searches among coffee chains in Australia, from 10.3% to 10.9%.

  2. In September 2026, Dôme Café lost share of searches among coffee chains in Australia, from 5.6% to 4.9%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Dôme Café’s and The Coffee Club’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Dôme Café

1 branded search term

  • dome cafe

The Coffee Club

1 branded search term

  • the coffee club

How the Brand Demand Index is measured

Other head-to-heads among coffee chains

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