Brandwave

Denza vs Jaguar:Which is more popular?

In September 2026, Denza and Jaguar were level in searches among car brands in Australia, with an estimated 53.9K versus 55.2K branded searches, at 0.83% and 0.85% of the total. When we asked ChatGPT and Google AI Overviews about car brands, neither Denza nor Jaguar appeared in any of the five answers.

Among car brands in Australia in September 2026

Who do people search for more?

Jaguar and Denza are searched for about as often as each other.

Jaguar 55.2K searchesDenza 53.9K searches

Who does AI mention more?

Both were mentioned in 0 of 5 answers.

Denza in 0 of 5Jaguar in 0 of 5

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Top car brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, neither Denza nor Jaguar showed up in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Toyota1st
  2. Hyundai2nd
  3. BYD3rd
  4. Honda4th
  5. Kia5th
  6. Ford6th
  7. Mazda7th
  8. Suzuki8th
  9. +7 more
  10. Jaguar–
  11. Denza–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Toyota5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Hyundai5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • BYD4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Kia3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Ford3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Mazda2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Tesla2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Honda2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Jaguar0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Denza0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+7 more

See every answer about car brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in Australia on October 26, 2026.

Is Denza or Jaguar more popular in search?

This chart shows how often people search Google for Denza and Jaguar by name. Each line represents a brand's share of searches for all 57 car brands we track, month by month, from searches in Australia.

Denza and Jaguar among car brands in Australia, by month

Share of searches by month for Jaguar, Denza. The figures are in the table below the chart.

View monthly share of searches table
MonthToyotaBYDMitsubishiMazdaKiaTeslaFordHyundaiSubaruHondaNissanPorscheZeekrGeelySuzukiJaguarDenza
Oct 202513.4%4.6%4.9%5.3%5%3.7%4.9%4.3%4%3.1%3.3%3%0.69%0.48%3%0.9%0.18%
Nov 202513.2%4.8%5.2%5.5%4.9%3.3%4.9%4.1%3.7%3.2%3.6%3.1%0.72%0.52%2.7%0.78%0.29%
Dec 202513.4%4.5%5.2%5.3%5%3.2%4.7%4.2%3.9%3.5%3.3%2.9%0.76%0.53%2.8%0.85%1.3%
Jan 202613.6%4.9%5.3%5.8%5.4%3.1%4.8%4.5%3.9%3.1%3.3%2.6%0.81%0.57%3%0.78%0.41%
Feb 202613.1%4.9%4.9%5.4%5.4%3.3%4.5%4.1%3.9%3.2%3.3%2.7%0.86%0.91%2.8%0.73%0.53%
Mar 202611.8%9.8%4.6%5.1%5.1%6%3.6%3.8%3.3%2.7%2.8%2.6%1.6%1.3%2.3%0.66%0.65%
Apr 202611.6%9%4.6%4.5%4.9%5.4%3.9%3.7%3.1%2.9%2.9%2.5%2.5%1.5%2.5%0.73%0.91%
May 202612.1%7%5.1%5.2%4.7%3.8%4.4%3.8%3.4%3.1%3%2.9%2.2%1.4%2.6%0.72%0.74%
Jun 202612.3%6.3%4.6%5%4.9%3.6%4.5%4.1%3.7%3.1%2.9%2.7%1.8%1.6%2.6%0.78%0.8%
Jul 202612.5%6%4.2%5.4%5%3.5%4.1%4.1%3.6%3.2%2.9%2.8%1.8%1.6%2.5%0.68%0.69%
Aug 202612.5%5.9%4.2%5.5%4.8%3.8%4.3%3.8%3.7%3.2%3.2%2.8%2%1.9%2.6%0.73%0.64%
Sep 202611.4%6.5%5.7%4.8%4.6%4.3%4.2%3.5%3.4%3.1%3%2.8%2.5%2.4%2.4%0.85%0.83%

How has the Denza and Jaguar comparison changed over the last 12 months?

3 findings
  • The lead changed hands 4 times in the 12 months ending September 2026: Denza took it in December 2025, Jaguar took it in January 2026, Denza took it in April 2026, Jaguar took it in August 2026.
  • Across the 12 months ending September 2026, Denza’s share of searches among car brands in Australia moved from 0.18% to 0.83%, and its estimated monthly branded searches moved from 12.7K to 53.9K.
  • Across the 12 months ending September 2026, Jaguar’s share of searches among car brands in Australia moved from 0.9% to 0.85%, and its estimated monthly branded searches moved from 63.8K to 55.2K.

How did search popularity change for Australia car brands in September 2026?

2 changes
  1. In September 2026, Jaguar rose from 38th to 32nd among car brands in Australia.

  2. In September 2026, Denza rose from 40th to 35th among car brands in Australia.

How are branded searches counted?

10 search terms

Brandwave collects information about searches that people make online using Denza’s and Jaguar’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Denza

2 branded search terms

  • denza
  • denza cars

Jaguar

8 branded search terms

  • jaguar
  • jaguar cars
  • jaguar e pace
  • jaguar f pace
  • jaguar f type
  • jaguar i pace
  • jaguar xe
  • jaguar xf

How the Brand Demand Index is measured

Other head-to-heads among car brands

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