CMC Invest vs CommSec:Which is searched more in Australia?
In September 2026, CommSec had more branded searches than CMC Invest among share trading platforms in Australia. CommSec had about 165,000 branded searches, while CMC Invest had 22,200. CommSec made up 56% of all share trading platform searches we track, and CMC Invest accounted for 7.5%.
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Is CMC Invest or CommSec more popular in search?
Compare the platforms Australians use to buy shares and ETFs. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for CommSec, CMC Invest. The figures are in the table below the chart.
View monthly share of searches table
| Month | CommSec | nabtrade | CMC Invest | moomoo | Selfwealth | Interactive Brokers | Pearler | Webull | Stake |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 54.4% | 16.4% | 4.9% | 6% | 6% | 4% | 4% | 2.2% | 2.1% |
| Nov 2025 | 50.6% | 18.6% | 4.5% | 6.8% | 6.8% | 4.5% | 3.7% | 2.5% | 1.9% |
| Dec 2025 | 50.5% | 18.5% | 4.5% | 6.8% | 6.8% | 4.5% | 4.5% | 2% | 1.9% |
| Jan 2026 | 50.8% | 15.3% | 5.6% | 6.8% | 6.8% | 4.6% | 5.6% | 2.5% | 1.9% |
| Feb 2026 | 50.3% | 18.5% | 5.5% | 6.8% | 6.8% | 4.5% | 3.7% | 2% | 1.9% |
| Mar 2026 | 54.2% | 16.3% | 6% | 6% | 6% | 4% | 4% | 1.8% | 1.7% |
| Apr 2026 | 53% | 15.9% | 7.1% | 5.8% | 5.8% | 4.8% | 3.9% | 2.1% | 1.6% |
| May 2026 | 51% | 15.3% | 6.9% | 6.9% | 5.6% | 5.6% | 4.6% | 2.5% | 1.6% |
| Jun 2026 | 56.6% | 13.9% | 6.3% | 6.3% | 5.1% | 5.1% | 3.4% | 1.9% | 1.5% |
| Jul 2026 | 57.5% | 14.2% | 6.4% | 5.2% | 5.2% | 4.2% | 4.2% | 1.9% | 1.2% |
| Aug 2026 | 55.1% | 16.6% | 6.1% | 6.1% | 5% | 4.1% | 4.1% | 1.8% | 1.2% |
| Sep 2026 | 56% | 13.7% | 7.5% | 6.1% | 5% | 4.1% | 4.1% | 1.8% | 1.5% |
How has the CMC Invest and CommSec comparison changed over the last 12 months?
3 findings
- CommSec was ahead of CMC Invest in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, CMC Invest’s share of searches among share trading platforms in Australia moved from 4.9% to 7.5%, and its estimated monthly branded searches held steady at 22.2K.
- Across the 12 months ending September 2026, CommSec’s share of searches among share trading platforms in Australia moved from 54.4% to 56%, and its estimated monthly branded searches moved from 246K to 165K.
How did search popularity change for Australia share trading platforms in September 2026?
2 changes
In September 2026, CMC Invest gained share of searches among share trading platforms in Australia, from 6.1% to 7.5%.
In September 2026, CommSec gained share of searches among share trading platforms in Australia, from 55.1% to 56%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using CMC Invest’s and CommSec’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
CMC Invest
1 branded search term
- cmc invest
CommSec
1 branded search term
- commsec
Other head-to-heads among share trading platforms
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