Bupa vs Catholic Healthcare:Which is searched more in Australia?
In September 2026, Catholic Healthcare had more branded searches than Bupa among aged care providers in Australia. Catholic Healthcare had about 5,400 branded searches, while Bupa had 3,600. Catholic Healthcare made up 7.5% of all aged care provider searches we track, and Bupa accounted for 5%.
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Is Bupa or Catholic Healthcare more popular in search?
Compare the residential aged care groups families choose. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Catholic Healthcare, Bupa. The figures are in the table below the chart.
View monthly share of searches table
| Month | Bolton Clarke | Opal HealthCare | Estia Health | Regis | Arcare | Catholic Healthcare | HammondCare | Bupa |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 31.7% | 11.6% | 17.3% | 11.6% | 7.7% | 7.7% | 6.3% | 6.3% |
| Nov 2025 | 30.7% | 11.2% | 16.7% | 11.2% | 7.5% | 9.1% | 7.5% | 6.1% |
| Dec 2025 | 35.2% | 10.5% | 15.7% | 10.5% | 7% | 8.6% | 5.7% | 7% |
| Jan 2026 | 31.1% | 11.4% | 17% | 11.4% | 7.6% | 9.3% | 6.2% | 6.2% |
| Feb 2026 | 31.7% | 11.6% | 17.3% | 11.6% | 7.7% | 7.7% | 6.3% | 6.3% |
| Mar 2026 | 31.9% | 17.4% | 14.3% | 9.5% | 6.4% | 7.8% | 6.4% | 6.4% |
| Apr 2026 | 31.7% | 11.6% | 17.3% | 11.6% | 7.7% | 7.7% | 6.3% | 6.3% |
| May 2026 | 30.9% | 13.8% | 16.8% | 11.3% | 7.5% | 7.5% | 6.1% | 6.1% |
| Jun 2026 | 30.9% | 13.8% | 13.8% | 11.3% | 7.5% | 7.5% | 9.2% | 6.1% |
| Jul 2026 | 27.9% | 12.4% | 15.2% | 10.2% | 15.2% | 6.8% | 6.8% | 5.5% |
| Aug 2026 | 30% | 13.4% | 16.3% | 10.9% | 7.3% | 8.9% | 7.3% | 5.9% |
| Sep 2026 | 30.7% | 20.5% | 13.7% | 9.1% | 7.5% | 7.5% | 6.1% | 5% |
How has the Bupa and Catholic Healthcare comparison changed over the last 12 months?
3 findings
- Catholic Healthcare was ahead of Bupa in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Bupa’s share of searches among aged care providers in Australia moved from 6.3% to 5%, and its estimated monthly branded searches moved from 4.4K to 3.6K.
- Across the 12 months ending September 2026, Catholic Healthcare’s share of searches among aged care providers in Australia moved from 7.7% to 7.5%, and its estimated monthly branded searches held steady at 5.4K.
How did search popularity change for Australia aged care providers in September 2026?
2 changes

In September 2026, Catholic Healthcare lost share of searches among aged care providers in Australia, from 8.9% to 7.5%.

In September 2026, Bupa lost share of searches among aged care providers in Australia, from 5.9% to 5%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Bupa’s and Catholic Healthcare’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Bupa
1 branded search term
- bupa aged care
Catholic Healthcare
1 branded search term
- catholic healthcare
Other head-to-heads among aged care providers
Bolton Clarke vs Opal HealthCare: compare search popularity
Bolton Clarke vs Estia Health: compare search popularity
Bolton Clarke vs Regis: compare search popularity
Bolton Clarke vs Arcare: compare search popularity
Opal HealthCare vs Estia Health: compare search popularity
Opal HealthCare vs Regis: compare search popularity

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