AlphaESS vs Tesla:Which is more popular?
In September 2026, AlphaESS and Tesla were level in searches among home battery brands in Australia, with an estimated 2.9K branded searches each, at 9.1% of the total each. When we asked ChatGPT and Google AI Overviews about home battery brands, Tesla appeared in four of the five answers and AlphaESS in one. Tesla was mentioned before AlphaESS in every answer.
Who do people search for more?
AlphaESS and Tesla are searched for about as often as each other.
Who does AI mention more?
Tesla, mentioned in 4 of 5 answers, AlphaESS in 1
Who does AI recommend more?
Tesla, named ahead of AlphaESS in every answer
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Top home battery brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Tesla was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. AlphaESS was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Tesla was listed before AlphaESS in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Sungrow4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers- Tesla4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Sigenergy2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
GoodWe2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
BYD2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
AlphaESS1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
SolarEdge1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Enphase1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Fox ESS0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Redback Technologies0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about home battery brands
5 answers
Asked ChatGPT
“What's the best home battery to add to solar in Australia?”
Asked ChatGPT
“Which solar battery brand is the most reliable?”
Asked ChatGPT
“Is it worth getting a home battery with the government rebate?”
Searched Google, AI Overview
“solar battery”
Searched Google, AI Overview
“home battery”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in Australia on October 27, 2026.
Is AlphaESS or Tesla more popular in search?
This chart shows how often people search Google for AlphaESS and Tesla by name. Each line represents a brand's share of searches for all ten home battery brands we track, month by month, from searches in Australia.
Share of searches by month for AlphaESS, Tesla. The figures are in the table below the chart.
View monthly share of searches table
| Month | Sigenergy | GoodWe | Fox ESS | Sungrow | AlphaESS | Tesla | BYD | Redback Technologies | SolarEdge | Enphase |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 28.6% | 5.7% | 19.6% | 15.6% | 10.4% | 8.5% | 3.1% | 2.4% | 3.8% | 2.4% |
| Nov 2025 | 29.1% | 5.7% | 19.3% | 15.9% | 10.6% | 8.6% | 2.6% | 2.6% | 3.1% | 2.6% |
| Dec 2025 | 24.9% | 9% | 16.3% | 16.6% | 11.1% | 9% | 3.3% | 2.5% | 4% | 3.3% |
| Jan 2026 | 22.6% | 12.3% | 20.5% | 15% | 8.2% | 8.2% | 3.6% | 3% | 3.6% | 3% |
| Feb 2026 | 22% | 14.7% | 21.8% | 14.7% | 8% | 8% | 3.6% | 2.2% | 2.9% | 2.2% |
| Mar 2026 | 17.2% | 17.2% | 23.4% | 14.1% | 6.3% | 11.5% | 4.2% | 1.7% | 2.8% | 1.7% |
| Apr 2026 | 18.8% | 18.8% | 20.9% | 12.5% | 10.2% | 8.3% | 3.6% | 2.5% | 2.5% | 1.9% |
| May 2026 | 23.6% | 15.8% | 16.9% | 12.8% | 10.5% | 8.5% | 3.8% | 2.9% | 2.6% | 2.6% |
| Jun 2026 | 22.1% | 18.1% | 14.4% | 12% | 9.7% | 9.7% | 3.3% | 4.4% | 3.3% | 2.9% |
| Jul 2026 | 25.8% | 21% | 13.7% | 11.5% | 7.6% | 9.2% | 2.8% | 3.2% | 2.8% | 2.3% |
| Aug 2026 | 24.8% | 20.2% | 13.1% | 11% | 8.9% | 11% | 3.1% | 3.1% | 2.7% | 2.2% |
| Sep 2026 | 25.3% | 20.6% | 13.4% | 11.3% | 9.1% | 9.1% | 3.1% | 3.1% | 2.8% | 2.3% |
Tesla sells other things too, so only its searches that name this product count here, like “tesla powerwall”.
How has the AlphaESS and Tesla comparison changed over the last 12 months?
3 findings
- The lead changed hands 3 times in the 12 months ending September 2026: Tesla took it in March 2026, AlphaESS took it in April 2026, Tesla took it in July 2026.
- Across the 12 months ending September 2026, AlphaESS’s share of searches among home battery brands in Australia moved from 10.4% to 9.1%, and its estimated monthly branded searches moved from 4.4K to 2.9K.
- Across the 12 months ending September 2026, Tesla’s share of searches among home battery brands in Australia moved from 8.5% to 9.1%, and its estimated monthly branded searches moved from 3.6K to 2.9K.
How did search popularity change for Australia home battery brands in September 2026?
2 changes
In September 2026, Tesla lost share of searches among home battery brands in Australia, from 11% to 9.1%.
In September 2026, AlphaESS rose from 6th to 5th among home battery brands in Australia.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using AlphaESS’s and Tesla’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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