Food storage brands in Australia:Which are most popular?

Name: Food storage brands in Australia: Which are searched most?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In September 2026, Sistema was the most searched food storage brand in Australia, accounting for 35.7% of all searches among the 11 brands we track. When we checked with ChatGPT and Google AI Overviews, Sistema and Pyrex were mentioned most often, in three of the five answers. Sistema was recommended most often, coming first in two out of four responses that gave a list.

Follow food storage brands and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand in this set →

Top food storage brands in ChatGPT and Google AI Overviews

In Brandwave's three ChatGPT questions and two Google AI Overviews, Sistema and Pyrex were mentioned most often, in three of the five answers. Sistema was recommended most often, coming first in two out of four answers that gave a list. Glasslock was second, and Pyrex was third. Tupperware, which ranked second in searches, was not mentioned at all.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

How many AI answers named each brand
Brand	ChatGPT	Google	Answers that named it
Sistema	Named in 2 of 3 ChatGPT answers	Named in 1 of 2 Google AI Overviews	3 of 5
Pyrex	Named in 2 of 3 ChatGPT answers	Named in 1 of 2 Google AI Overviews	3 of 5
OXO	Named in 1 of 3 ChatGPT answers	Named in 1 of 2 Google AI Overviews	2 of 5
Glasslock	Named in 2 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	2 of 5
Lock&Lock	Named in 1 of 3 ChatGPT answers	Named in 1 of 2 Google AI Overviews	2 of 5
Décor	Named in 1 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	1 of 5
MontiiCo	Named in 1 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	1 of 5
Tupperware	Named in 0 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	0 of 5
Smash	Named in 0 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	0 of 5
Rubbermaid	Named in 0 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	0 of 5
ClickClack	Named in 0 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	0 of 5

Sistema3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Pyrex3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
OXO2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Glasslock2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Lock&Lock2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Décor1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
MontiiCo1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Tupperware0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Smash0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Rubbermaid0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
ClickClack0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about food storage brands

5 answers

Asked ChatGPT
“What are the best food storage containers in Australia?”
1. 1Glasslock
2. 2Sistema
3. 3Pyrex
4. 4Lock&Lock
5. 5OXO
6. 6Décor
Asked ChatGPT
“Which lunch box brand is best for kids?”
1. 1Sistema
2. 2MontiiCo
Asked ChatGPT
“What are the best glass meal prep containers?”
1. 1Glasslock
2. 2Pyrex
Searched Google, AI Overview
“food storage containers”
1. 1Sistema
2. 2Pyrex
3. 3OXO
4. 4Lock&Lock
Searched Google, AI Overview
“lunch box”

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in Australia on October 26, 2026.

Which food storage brands do people search for most?

This chart shows how often people search Google for each food storage brand by name. Each line represents a brand's share of searches for all 11 food storage brands we track, month by month, from searches in Australia.

Share of searches among food storage brands in Australia, by month

Month	Sistema	Tupperware	Décor	Smash	OXO	Pyrex	MontiiCo	Glasslock	Lock&Lock	Rubbermaid	ClickClack
Oct 2025	32%	32%	17.4%	6.3%	3.4%	2.6%	1.9%	1.6%	1.6%	0.69%	0.55%
Nov 2025	30%	30%	16.3%	8.9%	3.2%	2.5%	4.7%	1.8%	1.5%	0.64%	0.52%
Dec 2025	28.9%	35.3%	15.7%	6.9%	3.8%	2.4%	3.1%	1.7%	1.1%	0.76%	0.26%
Jan 2026	23.2%	34.7%	12.7%	12.7%	2.1%	1.7%	10.4%	1.1%	0.76%	0.41%	0.27%
Feb 2026	30.7%	30.7%	16.7%	9.1%	2.5%	2.5%	4.1%	1.5%	1.2%	0.53%	0.43%
Mar 2026	34.2%	28%	18.6%	6.8%	2.8%	2.5%	2%	1.7%	2%	0.9%	0.48%
Apr 2026	32.6%	32.6%	17.8%	5.1%	3.5%	2.7%	1.3%	1.9%	1.3%	0.86%	0.46%
May 2026	35.1%	28.7%	19.2%	5.7%	2.4%	3.1%	1.7%	1.7%	1.4%	0.76%	0.4%
Jun 2026	33%	33%	18.1%	5.4%	2.2%	2.9%	1.6%	1.3%	1.3%	0.71%	0.38%
Jul 2026	32.7%	32.7%	17.9%	6.4%	2.9%	2.2%	1.6%	1.6%	1.1%	0.57%	0.31%
Aug 2026	36.2%	29.6%	19.8%	5.8%	2%	2%	1.4%	1.2%	0.96%	0.64%	0.34%
Sep 2026	35.7%	29.2%	19.5%	5.8%	2.4%	2.4%	1.7%	1.2%	1.2%	0.63%	0.34%

Rank	Brand	Share of searches	Estimated monthly branded searches	vs prior month	Share change
1, held 1st	Sistema	35.7%	14.8K	-18.2%	-0.5 points
2, held 2nd	Tupperware	29.2%	12.1K	-18.2%	-0.4 points
3, held 3rd	Décor	19.5%	8.1K	-18.2%	-0.3 points
4, held 4th	Smash	5.8%	2.4K	-17.2%	0 points
5, held 5th	OXO	2.4%	1K	0%	+0.4 points
6, held 6th	Pyrex	2.4%	1K	0%	+0.4 points
7, held 7th	MontiiCo	1.7%	720	0%	+0.3 points
8, held 8th	Glasslock	1.2%	480	-18.6%	0 points
9, held 9th	Lock&Lock	1.2%	480	0%	+0.2 points
10, held 10th	Rubbermaid	0.63%	260	-18.8%	0 points
11, held 11th	ClickClack	0.34%	140	-17.6%	0 points

1.Sistema
35.7%
Held 1st. 14.8K estimated branded searches, -18.2% vs prior month. Share -0.5 points.
2.Tupperware
29.2%
Held 2nd. 12.1K estimated branded searches, -18.2% vs prior month. Share -0.4 points.
3.Décor
19.5%
Held 3rd. 8.1K estimated branded searches, -18.2% vs prior month. Share -0.3 points.
4.Smash
5.8%
Held 4th. 2.4K estimated branded searches, -17.2% vs prior month. Share 0 points.
5.OXO
2.4%
Held 5th. 1K estimated branded searches, 0% vs prior month. Share +0.4 points.
6.Pyrex
2.4%
Held 6th. 1K estimated branded searches, 0% vs prior month. Share +0.4 points.
7.MontiiCo
1.7%
Held 7th. 720 estimated branded searches, 0% vs prior month. Share +0.3 points.
8.Glasslock
1.2%
Held 8th. 480 estimated branded searches, -18.6% vs prior month. Share 0 points.
9.Lock&Lock
1.2%
Held 9th. 480 estimated branded searches, 0% vs prior month. Share +0.2 points.
10.Rubbermaid
0.63%
Held 10th. 260 estimated branded searches, -18.8% vs prior month. Share 0 points.
11.ClickClack
0.34%
Held 11th. 140 estimated branded searches, -17.6% vs prior month. Share 0 points.

Which brand is most popular in search among food storage brands in Australia?

11 brands

In September 2026, Sistema was the most searched among food storage brands in Australia, with an estimated 14.8K branded searches, 35.7% of all searches for the 11 we track. Tupperware is in 2nd place, 6.5 percentage points behind at 29.2%.

Australia food storage brands, last 12 months ending September 2026
Brand	Share of searches	Peak	Low	Rank
Sistema	32% → 35.7%	36.2%Aug 2026	23.2%Jan 2026	1st
Tupperware	32% → 29.2%	35.3%Dec 2025	28%Mar 2026	2nd
Décor	17.4% → 19.5%	19.8%Aug 2026	12.7%Jan 2026	3rd
Smash	6.3% → 5.8%	12.7%Jan 2026	5.1%Apr 2026	4th
OXO	3.4% → 2.4%	3.8%Dec 2025	2%Aug 2026	5th
Pyrex	2.6% → 2.4%	3.1%May 2026	1.7%Jan 2026	6th
MontiiCo	1.9% → 1.7%	10.4%Jan 2026	1.3%Apr 2026	7th
Glasslock	1.6% → 1.2%	1.9%Apr 2026	1.1%Jan 2026	8th
Lock&Lock	1.6% → 1.2%	2%Mar 2026	0.76%Jan 2026	9th
Rubbermaid	0.69% → 0.63%	0.9%Mar 2026	0.41%Jan 2026	10th
ClickClack	0.55% → 0.34%	0.55%Oct 2025	0.26%Dec 2025	11th

Each finding as a sentence

Across the 12 months ending September 2026, Sistema’s share of searches among food storage brands in Australia increased from 32% to 35.7%.
Across the 12 months ending September 2026, Tupperware’s share of searches among food storage brands in Australia decreased from 32% to 29.2%.
Across the 12 months ending September 2026, Décor’s share of searches among food storage brands in Australia increased from 17.4% to 19.5%.
Across the 12 months ending September 2026, Smash’s share of searches among food storage brands in Australia decreased from 6.3% to 5.8%.
Across the 12 months ending September 2026, OXO’s share of searches among food storage brands in Australia decreased from 3.4% to 2.4%.
Across the 12 months ending September 2026, Sistema’s share of searches among food storage brands in Australia peaked at 36.2% in August 2026 and was lowest at 23.2% in January 2026.
Across the 12 months ending September 2026, Tupperware’s share of searches among food storage brands in Australia peaked at 35.3% in December 2025 and was lowest at 28% in March 2026.
Across the 12 months ending September 2026, Décor’s share of searches among food storage brands in Australia peaked at 19.8% in August 2026 and was lowest at 12.7% in January 2026.
Across the 12 months ending September 2026, Smash’s share of searches among food storage brands in Australia peaked at 12.7% in January 2026 and was lowest at 5.1% in April 2026.
Across the 12 months ending September 2026, OXO’s share of searches among food storage brands in Australia peaked at 3.8% in December 2025 and was lowest at 2% in August 2026.
Across the 12 months ending September 2026, Pyrex’s share of searches among food storage brands in Australia peaked at 3.1% in May 2026 and was lowest at 1.7% in January 2026.
Across the 12 months ending September 2026, MontiiCo’s share of searches among food storage brands in Australia peaked at 10.4% in January 2026 and was lowest at 1.3% in April 2026.
Across the 12 months ending September 2026, Lock&Lock’s share of searches among food storage brands in Australia peaked at 2% in March 2026 and was lowest at 0.76% in January 2026.
Across the 12 months ending September 2026, Pyrex, MontiiCo, Glasslock, Lock&Lock, Rubbermaid and ClickClack held steady: their share of searches among food storage brands in Australia each moved less than 0.5 percentage points.

How did search popularity change for Australia food storage brands in September 2026?

7 changes

In September 2026, Sistema lost share of searches among food storage brands in Australia, from 36.2% to 35.7%.
Tupperware’s share of searches among food storage brands in Australia has lost ground for 3 months in a row, from 33% to 29.2% in September 2026.
Estimated monthly branded searches for Décor in Australia rose 22.7% over 12 measured months, from 6.6K to 8.1K in September 2026.
Estimated monthly branded searches for ClickClack in Australia fell 33.3% over 12 measured months, from 210 to 140 in September 2026.
Estimated monthly branded searches for OXO in Australia fell 23.1% over 12 measured months, from 1.3K to 1K in September 2026.
Estimated monthly branded searches for Glasslock in Australia fell 18.6% over 12 measured months, from 590 to 480 in September 2026.
Estimated monthly branded searches for Lock&Lock in Australia fell 18.6% over 12 measured months, from 590 to 480 in September 2026.

How are branded searches counted for food storage brands?

11 search terms

Each brand's share of searches among food storage brands comes from the terms listed under its name. When people mostly search for a brand because of something else it sells, only the searches that name this product count here.