Brandwave

The BrandwaveMarketing Graph

Brandwave offers free public data on estimated branded-search demand. We track 12 brands in three competitive groups, measure each brand using the same criteria, and share monthly updates on what has changed. Anyone may use, adapt, and share the data, including commercially, under CC BY 4.0 with attribution.

Measured through Aug 2026, and updated every month.

12

brands tracked, each measured through its own branded search terms

3

competitive sets, where Share of Search is calculated against named rivals

1

regional market covered

What movedacross the graph

See the largest branded-demand movements Brandwave measured in August 2026.

  • +5.1 pts

    gained Share of Search in NZ Mobile and broadband providers, Aug 2026.

  • +4.5 pts

    gained Share of Search in NZ Supermarkets, Aug 2026.

  • -2.3 pts

    lost Share of Search in NZ Mobile and broadband providers, Aug 2026.

  • -2.3 pts

    lost Share of Search in NZ Supermarkets, Aug 2026.

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