Mitsuwa Marketplace vs Uwajimaya:Which is more popular?
In September 2026, Mitsuwa Marketplace had more branded searches than Uwajimaya among Asian grocery stores in the United States. Mitsuwa Marketplace had about 49,500 branded searches, while Uwajimaya had 40,500. Mitsuwa Marketplace made up 1.7% of all Asian grocery store searches we track, and Uwajimaya accounted for 1.4%. When we asked ChatGPT and Google AI Overviews about Asian grocery stores, Mitsuwa Marketplace appeared in two of the three answers and Uwajimaya in none.
Who do people search for more?
Mitsuwa Marketplace, about 22% more searches than Uwajimaya
Who does AI mention more?
Mitsuwa Marketplace, mentioned in 2 of 3 answers, Uwajimaya in 0
Who does AI recommend more?
Mitsuwa Marketplace, the only one of the two named
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Top Asian grocery stores in ChatGPT and Google AI Overviews
In three ChatGPT questions, Mitsuwa Marketplace was mentioned in two out of three: in two of the three ChatGPT answers. Uwajimaya did not appear in any of the three answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
H Mart2 of 3Named in 2 of 3 ChatGPT answers- Mitsuwa Marketplace2 of 3Named in 2 of 3 ChatGPT answers
Weee!2 of 3Named in 2 of 3 ChatGPT answers
Patel Brothers1 of 3Named in 1 of 3 ChatGPT answers
Seafood City1 of 3Named in 1 of 3 ChatGPT answers
99 Ranch Market1 of 3Named in 1 of 3 ChatGPT answers
Zion Market0 of 3Named in 0 of 3 ChatGPT answers
Lotte Plaza Market0 of 3Named in 0 of 3 ChatGPT answers
Uwajimaya0 of 3Named in 0 of 3 ChatGPT answers
See every answer about Asian grocery stores
3 answers
Asked ChatGPT
“What's the best Asian supermarket chain in the US?”
Asked ChatGPT
“Where's the best place to buy Korean and Japanese groceries?”
Asked ChatGPT
“Is there a good Asian grocery delivery service?”
Searched Google, AI Overview
“asian market near me”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“asian supermarket near me”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in United States on October 23, 2026.
Is Mitsuwa Marketplace or Uwajimaya more popular in search?
This chart shows how often people search Google for Mitsuwa Marketplace and Uwajimaya by name. Each line represents a brand's share of searches for all nine Asian grocery stores we track, month by month, from searches in United States.
Share of searches by month for Mitsuwa Marketplace, Uwajimaya. The figures are in the table below the chart.
View monthly share of searches table
| Month | H Mart | Patel Brothers | Seafood City | 99 Ranch Market | Zion Market | Mitsuwa Marketplace | Lotte Plaza Market | Uwajimaya | Weee! |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 56.4% | 25.3% | 4.2% | 4.2% | 3.4% | 2.3% | 1.5% | 2.3% | 0.51% |
| Nov 2025 | 61.2% | 22.5% | 3.7% | 3.7% | 3% | 2% | 1.4% | 2% | 0.46% |
| Dec 2025 | 59.5% | 21.9% | 4.4% | 4.4% | 2.9% | 2.4% | 1.6% | 2.4% | 0.54% |
| Jan 2026 | 62.5% | 18.8% | 3.8% | 4.6% | 3.1% | 2.1% | 2.5% | 2.1% | 0.69% |
| Feb 2026 | 59.4% | 21.9% | 3.6% | 4.4% | 2.9% | 2% | 3.6% | 1.6% | 0.65% |
| Mar 2026 | 63.5% | 19.1% | 3.8% | 3.8% | 3.1% | 1.7% | 3.1% | 1.4% | 0.47% |
| Apr 2026 | 54.9% | 24.6% | 4.9% | 4% | 4% | 2.2% | 3.3% | 1.5% | 0.51% |
| May 2026 | 53% | 29.1% | 4.8% | 3.9% | 3.9% | 2.1% | 1.4% | 1.4% | 0.41% |
| Jun 2026 | 53% | 29.1% | 4.8% | 3.9% | 3.9% | 2.1% | 1.4% | 1.4% | 0.42% |
| Jul 2026 | 52.4% | 28.7% | 5.8% | 3.8% | 3.8% | 2.1% | 1.4% | 1.4% | 0.49% |
| Aug 2026 | 50.5% | 27.7% | 8.3% | 4.5% | 3.7% | 2% | 1.4% | 1.4% | 0.56% |
| Sep 2026 | 52.6% | 28.9% | 5.8% | 3.9% | 3.9% | 1.7% | 1.4% | 1.4% | 0.49% |
How has the Mitsuwa Marketplace and Uwajimaya comparison changed over the last 12 months?
3 findings
- Mitsuwa Marketplace was ahead of Uwajimaya in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Mitsuwa Marketplace’s share of searches among Asian grocery stores in the United States moved from 2.3% to 1.7%, and its estimated monthly branded searches moved from 74K to 49.5K.
- Across the 12 months ending September 2026, Uwajimaya’s share of searches among Asian grocery stores in the United States moved from 2.3% to 1.4%, and its estimated monthly branded searches moved from 74K to 40.5K.
How did search popularity change for United States Asian grocery stores in September 2026?
2 changes
Estimated monthly branded searches for Uwajimaya in the United States fell 45.3% over 12 measured months, from 74K to 40.5K in September 2026.
Estimated monthly branded searches for Mitsuwa Marketplace in the United States fell 33.1% over 12 measured months, from 74K to 49.5K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Mitsuwa Marketplace’s and Uwajimaya’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Mitsuwa Marketplace
1 branded search term
- mitsuwa
Uwajimaya
1 branded search term
- uwajimaya
Other head-to-heads among Asian grocery stores
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