Brandwave

K Health vs PlushCare:Which is searched more in United States?

In September 2026, PlushCare had more branded searches than K Health among telemedicine apps in United States. PlushCare was estimated to have 14.8K branded searches compared to K Health’s 5.4K, and held a 6.8% Share of Search versus K Health’s 2.5%.

Share of Search among telemedicine apps in United States in September 2026Which is more popular in search, K Health or PlushCare?
K Health2.5%5.4K searches
vs
PlushCare6.8%14.8K searches

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Which is more popular in search, K Health or PlushCare?

Compare the apps people see a doctor through. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

K Health and PlushCare among telemedicine apps in United States, by month

Share of Search by month for PlushCare, K Health. The figures are in the table below the chart.

View monthly share of search table
MonthTeladocDoctor on DemandPlushCareAmwellK Health
Oct 202569.7%14%9.4%4.2%2.8%
Nov 202571.8%14.4%7.9%3.5%2.4%
Dec 202571.7%14.5%7.9%3.5%2.4%
Jan 202670.5%14.2%9.5%3.5%2.3%
Feb 202672.5%14.6%8%2.9%1.9%
Mar 202671.7%14.5%7.9%3.5%2.4%
Apr 202670.6%14.2%9.5%3.5%2.3%
May 202671.8%14.4%7.9%3.5%2.4%
Jun 202675.4%12.4%6.8%3%2.5%
Jul 202673.4%12%8%2.9%3.6%
Aug 202675.4%12.4%6.8%3%2.5%
Sep 202675.4%12.4%6.8%3%2.5%

How has the K Health and PlushCare comparison changed over the last 12 months?

  • PlushCare was ahead of K Health in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, K Health’s estimated Share of Search among telemedicine apps in United States moved from 2.8% to 2.5%, and its estimated monthly branded searches moved from 6.6K to 5.4K.
  • Across the 12 months ending September 2026, PlushCare’s estimated Share of Search among telemedicine apps in United States moved from 9.4% to 6.8%, and its estimated monthly branded searches moved from 22.2K to 14.8K.

How did search popularity change for United States telemedicine apps in September 2026?

  1. Estimated monthly branded searches for PlushCare in United States fell 33.3% over 12 measured months, from 22.2K to 14.8K in September 2026.

  2. Estimated monthly branded searches for K Health in United States fell 18.2% over 12 measured months, from 6.6K to 5.4K in September 2026.

Other head-to-heads among telemedicine apps

How each brand is measured

Brandwave collects information about searches that people make online using K Health’s and PlushCare’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

K Health

1 branded search term

  • k health

PlushCare

1 branded search term

  • plushcare

How the Brand Demand Index is measured

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