Brandwave

Fieldwork vs Pocomos:Which is more popular?

In September 2026, Fieldwork and Pocomos were level in searches among pest control software in the United States, with an estimated 730 versus 720 branded searches, at 3.7% and 3.6% of the total. When we asked ChatGPT and Google AI Overviews about pest control software, Fieldwork appeared in two of the five answers and Pocomos in one. Fieldwork was mentioned before Pocomos in two out of three answers that named either.

Among pest control software in the United States in September 2026

Who do people search for more?

Fieldwork and Pocomos are searched for about as often as each other.

Fieldwork 730 searchesPocomos 720 searches

Who does AI mention more?

Fieldwork, mentioned in 2 of 5 answers, Pocomos in 1

Fieldwork in 2 of 5Pocomos in 1 of 5

Who does AI recommend more?

Fieldwork, named ahead of Pocomos in 2 of 3 answers

Fieldwork first in 2Pocomos first in 1

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Top pest control software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Fieldwork was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Pocomos was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Fieldwork was listed before Pocomos in two out of three answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. GorillaDesk1st
  2. PestPac2nd
  3. FieldRoutes3rd
  4. Fieldwork4th
  5. Briostack5th
  6. Pocomos6th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • GorillaDesk5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • PestPac5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • FieldRoutes4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Fieldwork2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Pocomos1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Briostack1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about pest control software

5 answers

Brands are shown in the order each answer named them. The survey took place in United States on October 22, 2026.

Is Fieldwork or Pocomos more popular in search?

This chart shows how often people search Google for Fieldwork and Pocomos by name. Each line represents a brand's share of searches for all six pest control software we track, month by month, from searches in United States.

Fieldwork and Pocomos among pest control software in the United States, by month

Share of searches by month for Fieldwork, Pocomos. The figures are in the table below the chart.

View monthly share of searches table
MonthGorillaDeskPestPacFieldRoutesFieldworkPocomosBriostack
Oct 202536.4%29.8%23.1%3.6%4.9%2.2%
Nov 202535.2%35.2%18.2%4.1%4.7%2.5%
Dec 202535.4%35.4%17.8%4.1%4.7%2.6%
Jan 202638.4%31.4%19.7%3.5%4.2%2.8%
Feb 202638.8%31.7%19.3%3.6%4.2%2.3%
Mar 202639.3%32%19.8%3.7%2.9%2.3%
Apr 202637.4%30.5%23.1%3.4%3.3%2.2%
May 202636.9%30.1%22.7%4.1%4%2.2%
Jun 202637.7%30.8%19%4.2%6.1%2.2%
Jul 202637.4%30.5%18.8%4.2%7.4%1.8%
Aug 202638.2%31.1%19.2%3.4%6.1%1.8%
Sep 202640.8%33.3%16.6%3.7%3.6%2%

How has the Fieldwork and Pocomos comparison changed over the last 12 months?

3 findings
  • The lead changed hands 3 times in the 12 months ending September 2026: Fieldwork took it in March 2026, Pocomos took it in June 2026, Fieldwork took it in September 2026.
  • Across the 12 months ending September 2026, Fieldwork’s share of searches among pest control software in the United States moved from 3.6% to 3.7%, and its estimated monthly branded searches moved from 660 to 730.
  • Across the 12 months ending September 2026, Pocomos’ share of searches among pest control software in the United States moved from 4.9% to 3.6%, and its estimated monthly branded searches moved from 880 to 720.

How did search popularity change for United States pest control software in September 2026?

2 changes
  1. In September 2026, Pocomos lost share of searches among pest control software in the United States, from 6.1% to 3.6%.

  2. In September 2026, Fieldwork rose from 5th to 4th among pest control software in the United States.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Fieldwork’s and Pocomos’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Fieldwork

2 branded search terms

  • fieldwork pest control
  • fieldworkhq

Pocomos

1 branded search term

  • pocomos

How the Brand Demand Index is measured

Other head-to-heads among pest control software

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