Cricket Wireless vs Total Wireless:Which is searched more in the United States?
In September 2026, Cricket Wireless had more branded searches than Total Wireless among prepaid phone carriers in the United States. Cricket Wireless had about 1 million branded searches, while Total Wireless had 550,000. Cricket Wireless made up 13.1% of all prepaid phone carrier searches we track, and Total Wireless accounted for 7.2%.
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Is Cricket Wireless or Total Wireless more popular in search?
Compare the prepaid and low-cost phone carriers people choose for their mobile plan. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Cricket Wireless, Total Wireless. The figures are in the table below the chart.
View monthly share of searches table
| Month | Boost Mobile | Metro by T-Mobile | Straight Talk | Cricket Wireless | Consumer Cellular | Mint Mobile | Total Wireless | US Mobile | Google Fi | T-Mobile Prepaid | Tello | Visible |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 24.4% | 16.3% | 16.3% | 13.3% | 7.3% | 8.9% | 6% | 2.7% | 2.7% | 1.2% | 0.66% | 0.29% |
| Nov 2025 | 25.2% | 13.7% | 16.9% | 13.7% | 6.2% | 9.3% | 6.2% | 3.4% | 3.4% | 1% | 0.68% | 0.31% |
| Dec 2025 | 25.2% | 13.7% | 16.8% | 13.7% | 6.2% | 9.2% | 7.6% | 2.8% | 2.8% | 1% | 0.68% | 0.37% |
| Jan 2026 | 23.2% | 15.5% | 15.5% | 12.7% | 7% | 10.4% | 7% | 3.1% | 3.1% | 1.1% | 0.77% | 0.51% |
| Feb 2026 | 24% | 16% | 16% | 13.1% | 7.2% | 8.8% | 7.2% | 2.2% | 2.6% | 1.2% | 0.8% | 0.65% |
| Mar 2026 | 26.9% | 14.6% | 14.6% | 12% | 8.1% | 8.1% | 6.6% | 2.4% | 2.9% | 1.3% | 0.89% | 1.6% |
| Apr 2026 | 23.7% | 15.8% | 15.8% | 12.9% | 7.1% | 8.7% | 7.1% | 2.6% | 2.6% | 1.4% | 0.78% | 1.4% |
| May 2026 | 23.5% | 15.7% | 15.7% | 12.8% | 7.1% | 8.6% | 7.1% | 3.2% | 2.6% | 1.4% | 0.95% | 1.4% |
| Jun 2026 | 22.6% | 18.5% | 15.1% | 12.3% | 6.8% | 8.3% | 6.8% | 3% | 3% | 1.4% | 1.1% | 1.1% |
| Jul 2026 | 21.7% | 17.8% | 14.5% | 11.9% | 8% | 9.8% | 6.5% | 3.6% | 2.9% | 1.3% | 1.1% | 1.1% |
| Aug 2026 | 21.4% | 17.6% | 14.3% | 11.7% | 7.9% | 9.6% | 6.4% | 4.3% | 3.5% | 1.3% | 1.1% | 0.87% |
| Sep 2026 | 19.6% | 16% | 16% | 13.1% | 8.8% | 8.8% | 7.2% | 3.9% | 3.2% | 1.4% | 0.97% | 0.97% |
How has the Cricket Wireless and Total Wireless comparison changed over the last 12 months?
3 findings
- Cricket Wireless was ahead of Total Wireless in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Cricket Wireless’ share of searches among prepaid phone carriers in the United States moved from 13.3% to 13.1%, and its estimated monthly branded searches moved from 1.2M to 1M.
- Across the 12 months ending September 2026, Total Wireless’ share of searches among prepaid phone carriers in the United States moved from 6% to 7.2%, and its estimated monthly branded searches held steady at 550K.
How did search popularity change for United States prepaid phone carriers in September 2026?
2 changes

In September 2026, Cricket Wireless gained share of searches among prepaid phone carriers in the United States, from 11.7% to 13.1%.

In September 2026, Total Wireless gained share of searches among prepaid phone carriers in the United States, from 6.4% to 7.2%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Cricket Wireless’ and Total Wireless’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Cricket Wireless
1 branded search term
- cricket wireless
Total Wireless
1 branded search term
- total wireless
Other head-to-heads among prepaid phone carriers

Boost Mobile vs Metro by T-Mobile: compare search popularity
Boost Mobile vs Straight Talk: compare search popularity
Boost Mobile vs Cricket Wireless: compare search popularity
Boost Mobile vs Consumer Cellular: compare search popularity
Metro by T-Mobile vs Straight Talk: compare search popularity
Metro by T-Mobile vs Cricket Wireless: compare search popularity

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