Brandwave

Cricket Wireless vs Tello:Which is searched more in the United States?

In September 2026, Cricket Wireless had more branded searches than Tello among prepaid phone carriers in the United States. Cricket Wireless had about 1 million branded searches, while Tello had 74,000. Cricket Wireless made up 13.1% of all prepaid phone carrier searches we track, and Tello accounted for 0.97%.

Share of searches among prepaid phone carriers in the United States in September 2026Is Cricket Wireless or Tello more popular in search?
Cricket Wireless13.1%1M searches
vs
Tello0.97%74K searches

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Is Cricket Wireless or Tello more popular in search?

Compare the prepaid and low-cost phone carriers people choose for their mobile plan. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Cricket Wireless and Tello among prepaid phone carriers in the United States, by month

Share of searches by month for Cricket Wireless, Tello. The figures are in the table below the chart.

View monthly share of searches table
MonthBoost MobileMetro by T-MobileStraight TalkCricket WirelessConsumer CellularMint MobileTotal WirelessUS MobileGoogle FiT-Mobile PrepaidTelloVisible
Oct 202524.4%16.3%16.3%13.3%7.3%8.9%6%2.7%2.7%1.2%0.66%0.29%
Nov 202525.2%13.7%16.9%13.7%6.2%9.3%6.2%3.4%3.4%1%0.68%0.31%
Dec 202525.2%13.7%16.8%13.7%6.2%9.2%7.6%2.8%2.8%1%0.68%0.37%
Jan 202623.2%15.5%15.5%12.7%7%10.4%7%3.1%3.1%1.1%0.77%0.51%
Feb 202624%16%16%13.1%7.2%8.8%7.2%2.2%2.6%1.2%0.8%0.65%
Mar 202626.9%14.6%14.6%12%8.1%8.1%6.6%2.4%2.9%1.3%0.89%1.6%
Apr 202623.7%15.8%15.8%12.9%7.1%8.7%7.1%2.6%2.6%1.4%0.78%1.4%
May 202623.5%15.7%15.7%12.8%7.1%8.6%7.1%3.2%2.6%1.4%0.95%1.4%
Jun 202622.6%18.5%15.1%12.3%6.8%8.3%6.8%3%3%1.4%1.1%1.1%
Jul 202621.7%17.8%14.5%11.9%8%9.8%6.5%3.6%2.9%1.3%1.1%1.1%
Aug 202621.4%17.6%14.3%11.7%7.9%9.6%6.4%4.3%3.5%1.3%1.1%0.87%
Sep 202619.6%16%16%13.1%8.8%8.8%7.2%3.9%3.2%1.4%0.97%0.97%

How has the Cricket Wireless and Tello comparison changed over the last 12 months?

3 findings

How did search popularity change for United States prepaid phone carriers in September 2026?

2 changes

  1. In September 2026, Cricket Wireless gained share of searches among prepaid phone carriers in the United States, from 11.7% to 13.1%.

  2. Estimated monthly branded searches for Tello in the United States rose 22.3% over 12 measured months, from 60.5K to 74K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Cricket Wireless’ and Tello’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Cricket Wireless

1 branded search term

  • cricket wireless

Tello

1 branded search term

  • tello mobile

How the Brand Demand Index is measured

Other head-to-heads among prepaid phone carriers

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